Motion Picture Herald (Oct-Dec 1956)

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9 r DRIVE-IN Color . . . expertly selected . . . glamorizes your Drive-in. Creates a fantasy of beauty and entertainment to attract and lure daytime passers. And converts your entire Drive-in to a spectacular, giant-sized advertising billboard. About People ctf the Theatre AND OF BUSINESS SERVING THEM T. H. Neely, Sr., manager of the National Theatre Supply branch in New Orleans, recently observed his 25th anniversary with the company. Walter E. Green, head of National, presented him with a handsome gold wrist watch on .the back of which had been inscribed the company’s expression of appreciation of his long term of loyal service. An employee of the National Carbon Company since 1936, J. W. Scales has been named manager of the mid-eastern division of the carbon products sales department, with headquarters in Pittsburgh. Nevin McCord, formerly manager of Durwood Theatres’ television station, KEDD, is the new manager of the circuit's Missouri theatre, St. Joseph, Mo. William R. Rowell, retired exhibitor of El Dorado, Kans., recently died. Mr. Rowell opened the Gem in El Dorado, the first theatre in that city, many years ago. T. H. Neely, Sr. You send us, or your nearest N.T.S. branch, photographs (good snapshots will do) of your screen tower, ticket office, concession stand, fences, etc. We provide you with a complete color scheme and layout prepared especially for your theatre. This is absolutely FREE. You order the Spatz Paints and colors recommended. Your own crew or painting contractor can apply them. Don Landers has reopened the Weona theatre in Weona, Ark. Paul Shafer has purchased two theatres from Strand Enterprises, Inc., one in Clinton, Ky., the other in Ripley, Tenn. The head of the Massachusetts Theatre Equipment Company, Eddie Comi was appointed chief projectionist at the new Saxon theatre in Boston, for the run of “Oklahoma!” You pay only for the paint . . . the color service is free! Use coupon below! Spatz paints are the highest quality, weather-resistant outdoor paints. They cost no more than other first quality paints. manufactured by: SPATZ PAINT INDUSTRIES, Inc. 5237 Manchester St. Louis 1 0, Mo. distributed by: NATIONAL THEATRE SUPPLY branches coast-to-coast to: NATIONAL THEATRE SUPPLY, 92 Gold Street, New York 38, N. Y. I want to take advantage of your free color styling service. Enclosed I are pictures of my Drivein theatre. L Name of theatre My name Address City State Appointment of Gerald R. George as branch manager of National Theatre Supply’s Buffalo branch has been announced by J. W. Servies, vice-president in charge of the central district of the company. Mr. George has been associated with the Buffalo branch since January 1939, and has been a field salesman since 1945. Ned Calvi, who used to run the Plaza theatre in Hawthorne, Calif., has teamed up with A l O’Keefe and Judy Poynter to operate the Sunset drive-in, at Taft. Walter Kesteloot has been appointed assistant to president John Brown Cook of the Whitney Blake Company., New Haven, Conn., leading manufacturers of underground electric cable and coiled cords. A veteran in the field, Mr. Gerald R. George « 4 MOTION PICTURE HERALD, OCTOBER 13, 1956