Motion Picture Magazine (Aug 1928-Jan 1929)

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oily wood's Celluloid Society Is Closely Organized and Frowns Upon Sin and Gin By Cedric Belfrage The Marion Davies set goes in for just the jolliest pranks FROM the seven deadly sins to the seven deadly cliques — such has been the progress of Hollywood society from the first hectic days of the movies to the present time. "Movie Star, Gin-Crazed, Shoots 3" was the sort of thing we used to have served to us with our morning coffee and rolls a few years ago. We drew an exciting mental picture of Hollywood as a mansion-lined street with Paramount studio at one end and Goldwyn at the other, where one dodged a hail of flying gin bottles as one walked, and where the night air was made hideous with the cries of intoxicated extra girls and pistol shots. Them was the days ! The year 1928 finds gin bottles discreetly hidden at the bottom of garbage cans, girls doing their screaming out of earshot in the midst of large Beverly estates, and pistols being used — er — more judiciously. The seven deadly cliques that make up motion picture society have formed a barrier of respectability behind which the casual ob server would never dream any sinning could go on. What is more, in some cases the casual observer is correct in his impression. The art of good, healthy sinning is dying on its feet in Hollywood. You might compare the place to the Garden of Eden, where Adam and Eve rang the welkin with joyous abandon until the moment they discovered they were naked. Hollywood discovered how horribly naked it was when scandal after scandal blared forth on the front pages of the world's newspapers. It covered itself with the fig-leaves of the Academy of Motion Picture Arts and Sciences, Will Hays and the seven deadly cliques that are movie society. Since then sinning in Hollywood has become a debased and under-cover thing which everybody is ashamed of. ^ « Boyds of Passage HThe stars came to Hollywood naked and A unashamed. They had never heard anyone pronounce bird any other way that boyd, and The Conrad Nagel Association The Bored Bachelors and Florence Vidor 44 The British Colony