Motion picture news booking guide (Oct 1922)

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THE BOOKING GUIDE VOL. Ill Its Arrangement and How to Use It It Is Cross-indexed General Index Feature Subjects Short Length Subjects Reference Figures Percentage Chart Theatre Equipment Section Weekly Booking Chart -Found on Page Five, is a key to the general make-up of the GUIDE, giving the pages on which the various organizations, together with their products and classifications, are to be found. It also gives the page numbers of the special departments. -Are listed alphabetically according to titles regardless of producing or distributing companies. If you are sure of the title, refer to the list, using the first letter of the title as a guide. If you are not sure of the title and are certain of the distributing company, refer to the General Index to find out the location of the Company List ; read over the subjects listed and in most cases a similarity to what you have in mind will suggest the picture you are after. -Are arranged under group headings — Comedies, Serials, Scenics, Short Length Dramas and News Reels are to be found under their respective classifications. Under the series heading is given the individual titles and other information. These numerals refer to the issue and page on which the articles appear in the regular issue of Motion Picture News. They furnish exploitation ideas that have been tried out and proven successful for other theatre-owners. They can be adapted to your locality. — This Section is made up of reports from exhibitors who have run the releases listed and tells the Entertainment and Box-Office value of each subject shown. — A Department devoted to the Technical end of theatre operation. Helpful suggestions in meeting perplexing problems in conducting your theatre. — Drawn up by weeks so that a proper record may be kept of current and future bookings. File the News and Use the Guide 6