Motion picture news booking guide (Oct 1922)

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BOOKING GUIDE 5S young bride, who, though innocent, is caught in compromising situation by husband. She succeeds in luring a philanderer to the South Seas, passing herself off as his sister. Eventually she finds real love and marries an American there after news is brought of her husband's death. References: Reviewed issue Sept. 2, 1922, page 1164. First run showings, pages 1257-8, Sept. 9; 1485, Sept. 23, 1922. Advertising: Pages 118, July 8; 380, July 22; 573, Aug. 5; 934, Aug. 26; 1201, Sept. 9, 1922. Newspaper Displays: Page 1370, Sept. 16, 1922. PARDON MY NERVE. Produced and distributed by Fox. Released March 5, 1922. Star, Charles Jones. Director, Reeves Eason. Length, 5 reels. Synopsis: Cow-puncher wanders into town and saves dance hall girl from injury at hands of vicious gambler. Makes number of enemies by his nerve. Meets ranch owner's daughter whose father is persecuted by gambler and his henchman. He rides to the elder man's rescue but the father is killed. Suspicion points to hero as assassin of gambler but his innocence is established by a dog who brings in blood-stained knife and lays it at the feet of his accuser. He returns to ranch with girl who accepts his offer of marriage. References: Reviewed issue March 4, 1922, page 1367. Advertising: Pages 1317. March 4; 1571, March 18, 1922. PASTEBOARD CROWN, A. Produced by Nathan and Semerad. Distributed by Playgoers through Pathe. Released April 16, 1922. All star cast. Director, Travers Vale. Length, 4,468 feet. Synopsis: Romantic story of the theatre with the glamour of the footlights in every scene. Plenty of heart interest, sentiment and moments of pathos and drama. Adapted from the novel by Clara Morris. Story of a girl whose sole ambition is to stand in the glare of the footlights and drink in the crowning glory of stardom. She turns aside a rich marriage for a stage career. But the crown of success is one of pasteboard instead of gold. Climax finds her happily married to her leading man after he is divorced from worthless wife. References: Reviewed issue June 3, 1922, page 3064. Advertising: Pages 2759, Nov. 26; 2894, Dec. 3; 3134-5, Dec. 17, 1921; 2148-9, April 15; 3109, June 10, 1922. PRICE OF YOUTH, THE. Produced by Berwilla Film Co. Distributed by Arrow. Released March 15, 1922. Star, Neva Gerber. Director, Ben Wilson. Length, 4,995 feet. Synopsis: Society drama. Deals with the adventures of a young girl who leaves her Virginia home and comes to New York to make music her career, after the untimely deaths of her father and brother. She meets with many reverses. A wealthy Wall Street operator becomes interested in her. She permits him to invest her remaining dollars and the results exceed her hopes. Then he shows his hand. It develops he has been paying for her clothes, her lessons and her apartment. The girl assists opposition clique in ruining him. Sweetheart from the South arrives, gives him a trouncing and tells her he is the man who ruined her mother's life. References: Reviewed issue Sept. 30, 1922, page 1621. PRIMITIVE LOVER, THE. Produced by Jos. M. Schenck. Distributed by Associated First National. Released May, 1922. Star, Constance Talmadge. Director, Sidney Franklin. Length, 6,172 feet. Synopsis: Comedy-drama bordering on the triangle theme. Newly married wife finds matrimony boresome when wedded to a practical husband. Is