Motion picture news booking guide (Oct 1922)

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BOOKING GUIDE 65 SMUDGE. Produced by Charles Ray Productions. Distributed by Associated First National. Released June, 1922. Star, Charles Ray. Director, Charles Ray. Length, 4,716 feet. Synopsis: A comedy-drama of the orange groves of Southern California. Hero is a juvenile newspaper editor whose paper is in favor of " smudging " — the system by which frosts are driven away from the orange groves. The women are against it because the soot ruins their clothes. He becomes decidedly unpopular, incurring the enmity of his father, the local politicians and the competing newspaper. The fight is on — enter the woman! She shows him the error of his ways. He regains favor when he invents a device which throws out heat without the offensive smudge. The kidnapping of the girl and automobile escape among highlights. References: Reviewed issue July 15, 1922, page 305. First run showings, pg. 348, July 22; 620, Aug. 5; 1259, Sept. 9, 1922. Advertising: Pages 3019, June 3; 3310, June 24, 1922. SNITCHING HOUR, THE. Produced by Herbert L. Steiner. Distributed by Clark-Cornelius. Released, July 1, 1922. Star, Arthur Housman. Director, Alan Crosland. Length, 5 reels. Synopsis: Romantic comedy centering about valuable ruby which heroine's father has hidden in a wine bottle in his cellar. Pair of crooks, masquerading as Count and Countess, attempt to gain possession of it, and countess uses her wiles to learn location of ruby. A house party takes place, and crooks make every possible attempt to find ruby. The hero, who is heroine's suitor, wanders into wine cellar, and while industriously engaged in emptying bottles he chances on the ruby. He absent-mindedly sticks it in his pocket, thus frustrating the designs of the crooks. As a result he wins the girl and promises to reform. References: Reviewed issue Sept. 30, 1922, page 1624. Advertising: Page 3100, June 10. 1922. SONNY. Produced by Inspiration Pictures, Inc. Distributed by Associated First National. Released May, 1922. Star, Richard Barthelmess. Director, Henry King. Length, 6,968 feet. Synopsis: Heart interest drama filled with self-sacrifice and pathos. From the play by George V. Hobart. Hero enacts a dual role. Treats of two young soldiers who resemble one another. When one is killed in battle, the other assumes his identity and returns home so that the dead boy's blind mother will be spared the sorrow. However, the mother is finally told about the deception and accepts in kindly spirit. The youth falls in love with his comrade's sister. Contains a dash of spiritism which has to do with the ghost of dead youth returning to set things straight. References: Reviewed issue June 10, 1922, page 3161. First run showings, pg. 3045, 3048, June 3; 3129, 3131-2, June 10; 3233, 3235-6, June 17; 3330-31, June 24; 44-5, July 1; 166-7, July 8, 259, July 15; 347, July 22; 511, July 29; 875, Aug. 19, 1922. Advertfsing: Pages 3310, June 24; 243-4, July 15; 698, Aug. 12; 1114, Sept. 2, 1922. Exploitation: Page 630, Aug. 5; 1014, Aug. 26; 1146, Sept. 2; 1375, 1377, Sept. 16; 1491, Sept. 23, 1922. Newspaper Displays: Pages 3048, June 3; 169, July -8; 260, July 15; 349, July 22, 1922.