Motion picture news booking guide (Apr 1923)
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50
MOTION PICTURE NEWS
Advertising: Pages 3199. June 17; 10, July 1; 118-9, July 8; 377, July 22; 575, Aug. 5; 816, Aug. 19; 933, Aug. 26; 1081, Sept. 2; 1568. Sept. 30; 1814, Oct. 14; 2110, Oct. 28; 2241, Nov. 4; 2361, Nov. 11; 2732-3, Dec. 2; 2854-5. Dec. 9; 2988-9. Dec. 16; 3264-5, Dec. 30, 1922; 28-29, Jan. 6; 136, Jan. 13; 264-5. Jan. 20; 384, Jan. 27; 508-9, Feb. 3. 1923
Lobby Displays: Page 691, Feb. 10, 1923.
Exploitation: Pages 318, Jan. 20; 691. 697, Feb. 10; 823, 829, Feb 17; 935. Feb. 24; 1049, 1053, Mar. 3; 1282-3. Mar. 17, 1923.
Window Displays: Pages 825, Feb. 17; 1176, Mar. 10, 1923. Newspaper Displays: Pages 818. Feb. 17; 928, 932, Feb. 24, 1923.
â– TOOLS OF FORTUNE. Produced by A. B. Davis. Distributed by American Releasing Corp. Released Sept. 24, 1922. Wjth Marguerite De La Motte. .lark Dill, Tully Marshall and Russell Simpson. Director, Louis W. Chauck-L.
Length, 5,609 feet.
Synopsis: Western comedy, carrying adventure. Cowboy reads newspaper story about the disappearance of rich man's son when he was twelve years of age. Concocts a scheme with a trio of comrades to represent himself as the missing heir. The quartette journeys East, finding plenty of adventure en route. When they make appearance at the rich man's home, the occasion is cause for a riot and their subsequent arrest. However, the cowboy discovers that he is the son of the wealthy man's second wife.
References: Reviewed issue August 19, 1922. page 920.
Advertising: Pages 466, July 29; 578, Aug. 5; 833, Aug. 19; 2852, Dec. 9: 3:,73, Dec. 30, 1922.
FOOL THERE WAS, A. Produced and distributed by Fox Film Company. Released Sept. 10, 1922. Featuring Lewis Stone, Irene Rich, Mahlon Hamilton, Wallace MacDonald and Marjorie Daw. Director, Emmett J. Flynn. Length,
6,604 feet.
Synopsis: Drama; marital infidelity theme. From Porter Emerson Browne's stage play inspired by Kipling's poem, " The Vampire." John Schuyler, financier, with happy family travels to Europe. Gilda Fontaine, known as the " vampire," and for love of whom, a business partner of Schuyler's kills himself, is aboard the same boat. Schuyler is conquered by her evil charm. He forgets his family and returns broken in health and spirit. Just when a reconciliation is about to be effected the "vampire" re-enters his life. He again becomes victim and is killed in a fall from staircase as he is about to strangle the woman.
References: Reviewed issue July 29, 1922, page 561.
First Run Showings: Pages 44, July 1; 510, July 29; 618, Aug. 5; 1008. Aug. 26; 1260, Sept. 9; 1608, Sept. 30; 1888, Oct. 14; 2022. Oct. 21; 2157, Oct. 28; 2277, Nov. 4; 2660, Nov. 25; 2789, Dec. 2; 3209, Dec. 23, 1922.
Advertising: Page insert, July 8; 324-5. July 22; 492, July 29; 954, Aug. 26; 1104. Sept. 2; 1212. Sept. 9; 1566, Sept. 30; 1827, Oct. 14, 1922.
Lobby Displays: Pages 1891, Oct. 14; 2035, Oct. 21; 3041, Dec. 16, 1922.
Exploitation: Pages 1759, Oct. 7; 2165, Oct. 28, 1922.
Newspaper Displays: Pages 2416, Nov. 11; 2660, Nov. 25, 1922.
FOOTLIGHT RANGER, THE. Produced and distributed by Fox. Released Jan. 7, 1923. Star, Charles Jones. Director, Scott Dunlap. Length, 4,729 feet.
Synopsis: Romantic melodrama. Cowboy becomes enamored with stranded actress. He sells his dogs in order to get money to pay for tickets to New York for her entire company. The grateful heroine suggests that he visit her some time in the city. Later, he makes the trip and meets the girl, who is to be starred in a Broadway show backed by a wealthy admirer. The man's attentions are unwelcome to her. The hero protects her from the vicious manager and in the end she gives up a career and returns to the West with her protector.
References: Reviewed issue February 3, 1923, page 586.
FORBIDDEN TRAIL, THE. Produced and distributed by Sunset Productions. Released Feb. 1, 1923. Star, Jack Hoxie. Director, Robert North Bradbury. Length, 4.721 feet.
Synopsis: Western melodrama. Jack Merriwell goes west in a search for the sluyer of his father. In his pursuits he meets, Isobel. The girl is the supposed daughter of " Red Hawk " Dugan, and she is forred by him to assist the notorious gang, of which he is the head, in their raids and crooked deals. Jack learns that Dugan is the man he seeks. A series of fights and escapes follow. It is established that Isobel is no relation to Dugan and the lovers prepare to start home.