Motion picture news booking guide (Apr 1923)

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66 MOTION PICTURE NEWS LONE HORSEMAN, THE. Produced by A. B. Maescher Productions. Distributed by Arrow Film Corp. Released Jan. 1, 1923. Featuring Jack Perrin and Josephine Hill. Director, Fred Caldwell. Length, 4,471 feet. Synopsis: Western melodrama. Treats of a fearless, young sheriff who has a murder mystery on his hands when old prospector disappears. Sinister character warns the sheriff to abandon the project. In the meantime Kentucky girl comes to Nevada looking for brother. She is kidnapped, but prospector's daughter informs the sheriff, and the latter effects her escape. The sheriff turns out to be the long lost brother. LONG CHANCE, THE. Produced and distributed by Universal. Released Oct. 2, 1922. Starring Henry "Walthall, Ralph Graves and Marjorie Daw. Director, Jack Conway. Length, 5 reels. Synopsis: Western melodrama revolving around a fight to obtain title to mine. A Peter B. Kyne story. Widow of prospector dies, leaving her daughter in care of town gambler. The latter promises to watch over her. A young miner arrives in town and falls in love with her. He protects her and is shot. Gambler resents insults directed toward the heroine by an emissary of a wealthy man seeking girl's property and engages the villain in a pistol duel. Both men die. Girl finds happiness with the young engineer and her property is saved. References: Reviewed issue Oct. 7, 1922, page 1770. First Run Showings: Pages 1610, Sept. 30; 2020, Oct. 21; 2156-7, Oct. 28. 1922. Advertising: Pages 118, July 8; 381, July 22; 573, Aug. 5; 934, Aug. 26; 1201, Sept. 9, 1922. LOOK YOUR BEST. Produced and distributed by Goldwyn. Released Feb. 18, 1923. With Colleen Moore and Antonio Moreno. Director, Rupert Hughes. Length, 5,304 feet. Synopsis: A comedy-drama. One of Rupert Hughes' problem plays — the problem of keeping thin. Deals with the horror in which some folks hold plain, good, old fat. A chorus girl, having attained this state, is fired and Perla, a daughter of Little Italy, is given her place in Brum's " Butterfl> Act." Perla made good and went on the road with the show. She also went out to dine with one Krug and began to put on flesh. Krug, a disappointed suitor, filed one of the wires which held Perla aloft in the butterfly number. During the act she crashed to the stage. Brnni beats up Krug and gets thirty days. Emerging from jail he starts a new ballet, engages Perla and the two rise to fame. References: Reviewed issue Feb. 10, 1923, page 703. First Run Showings: Page 1271, Mar. 17, 1923. Advertising: Page 1088, Sept. 2, 1922. LORN A DOONE. Produced by Maurice Tourneur. Distributed by Associated First National. Released Oct., 1922. With Madge Bellamy. Director. Maurice Tourneur. Length, 6,083 feet. Synopsis: Romantic drama of merry old England, its gay ladies, courts, knights and robber bands. Filled with melodramatic incident. Ada n ted from . R. D. Blackmore's novel. Lorna, traveling with her mother, the Countess, is kidnapped by Sir Enser Doore and his band of robbers. The old chief, loving her, protects her from the ruffians. Dying, he leaves her to her fate as the wife of the new leader, a fate worse than death. She is rescued by John Kitld. a simple youth of the country. Revelation of her birth takes her ba«k to court, but a great love for Ridd leads her to renounce her title and return to him. References: Reviewed issue Oct. 28, 1922, page 2174. First Run Showings: Pages 1886, Oct. 14; 2278, Nov. 4; 2416-7. Nov. 11: 2787, 2789. Dec. 2; 2920, Dec. 9; 3049-50, Dec. 16; 3207, 3209-10. Dec. 23, 1922; 65. Jan. 6; 442. Jan. 27; 1163. Mar. 10. 1923. Advertising: Pages 2141, April 15; 2052, Oct. 21; 2311, Nov. 4; four-page Insert, Nov. 25; 3171. Dec. 23. 1922. Lobby Displays: Pages 67, Jan. 6; 1052, Mar. 3, 1923. Prologues: Page 196. Jan. 13. 1923. Exploitation: Pages 2543, Nov. 18; 2672, Nov. 25; 2795, Dec. 2; 3041. Dec. 16, 1922; 71-2, Jan. 6; 452, Jan. 27; 692, Feb. 10; 824, 826, Feb. 17; 1281, Mar. 17. 1923. Window Displays: Pages 2793, Dec. 2; 2929, Dec. 9; 3199. Dec 23, 1922; 73, Jan. 6; 316. Jan. 20; 461, Jan. 27; 573-4. Feb. 3; 752. Feb. 10, 1923. Newspaper Displays: Pages 2417, Nov. 11; 2919, Dec. 9; 3207, Dec. 23. 1922; 64, Jan. 6, 1923. LOVE GAMBLER, THE. Produced and distributed by Fox Film Corporation. Released Nov. 12. 1922. Star, John Gilbert. Director, Joseph Franz. Length, 4,682 feet.