Motion picture news booking guide (Apr 1923)

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76 MOTION PICTURE NEWS — N — NERO. Produced and distributed by Fox Film Corp. Released Sept. 17, 1922. Featuring Jacques Gretillat, Violet Mersereau and a special cast. Director, J. Gordon Edwards. Length, 11,500 feet. Synopsis: Spectacle based upon history of the Roman Empire during the reign of Nero. The story deals with the rise to world power of the tyrant Nero, his infatuation for a young Christian girl, her love romance with a young Roman soldier, who saves her from the despot and the downfall and death of Nero through the plottings of the Empress Poppaea. Important scenes include Circus Maximus and chariot races. Scenes when lions are turned loose upon Christians. The burning of Rome. The charge of Roman legionnaires, who rescue Rome and eliminate Nero. References: Reviewed issue June 3, 1922, page 3064. First Run Showings: Pages 3045, June 3; 1135, Sept. 2; 2021, Oct. 21; 2156, Oct. 28; 2419/Nov. 18; 2659, Nov. 25; 2789, Dec. 2; 2921, Dec. 9, 1922; 66. Jan. 6; C88, Feb. 10; 818, Feb. 17; 1041, Mar. 3, 1923. Advertising: Page insert, July 8; 324-5, July 22; 493, July 29; 1210-11, Sept. 9; 1340, Sept. 16; 1456, Sept. 23; 1566, Sept. 30; 1827, Oct. 14. 1922. Lobby Displays: Page 2546, Nov. 18, 1922. Exploitation: Pages 263, July 15; 1016, Aug. 26; 2163, Oct. 28; 2925, Dec. 9; 3195, Dec. 23, 1922; 190. Jan. 13; 315, Jan. 20, 1923. Window Displays: Page 317, Jan. 20, 1923. William deMille PRODUCTION Nice People" WITH WALLACE REID BEBE DANIELS (X (paramount (picture MCE PEOPLE. Produced by William deMille. Distributed by Paramount. Released Sept. 3, 1922. With Wallace Reid, Bebe Daniels, Conrad Nagel and Julia Faye. Director, William deMille. Length, 6.244 feet. Synopsis: A dramatic expose of the jazz life of modern youth. From the play by Rachel Crothers. Deals with the problems and dangers confronting the modern girl and her "jazz " tendencies. Wilful daughter of wealthy man is leading a butterfly existence. She runs away from home when her father forbids her visiting a notorious cafe. She goes to the country home with an intoxicated companion and is overtaken by a storm. A stranger attracted by the lights enters the house and saves her from unwelcome attentions of friend. All remain for the night. A scandal follows. In the end, the girl, transformed, marries the stranger and settles down. References: Reviewed issue Aug. 19, 1922, page 916. First Run Showings: Pages 348, July 22; 1006, Aug. 26; 1135, 1138, Sept. 2; 1258, 1260, Sept. 9; 1369-72, Sept. 16; 1485, Sept. 23; 1610, Sept. 30; 1745-6. Oct. 7; 2277. Nov. 4; 2658, Nov. 25, 1922. Advertising: Pages 1790, Mar. 25; 2754, May 20; 2904. May 27; 3090. June 10; 5, July 1; 114, July 8; 221. 223, July 15; 311, July 22; 445, July 29; 669, Aug. 12; 1943, Oct. 21, 1922. Lobby Displays: Pages 1618, Sept. 30; 2032. Oct. 21, 1922. Prologues: Page 2028. Oct. 21, 1922. Exploitation: Pages 878, Aug. 19; 2034, Oct. 21; 2171, Oct. 28; 2424, 2426. Nov. 11, 1922. Newspaper Displays: Pages 1371, Sept. 16; 1746-7, Oct. 7, 1922. NIGHT LIFE IN HOLLYWOOD. Produced by A. B. Maescher Production* Distributed by Arrow Film Corp. Released Nov. 15, 1922. Featuring Frank Glenden, Josephine Hill and Gale Henry. Directed by Fred Caldwell and Jack Pratt. Length, 6,059 feet. Synopsis: Romantic drama featuring the inside story of Hollywood. Story treats with the adventures and misadventures of a small-town youth, who runs away from home to taste of the joys of what he had been led to believe