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BOOKING GUIDE
131
"THE CHECK-UP" :
" The Check-Up " is a presentation in the briefest and most convenient form of reports received from exhibitors in every part of the country on current features, which makes it possible for the exhibitor to see what the picture has done for other theatre managers.
The first column following: the name of the feature represents the number of managers that have reported the picture as " Poor." The second column gives the number who considered it "Fair "; the third, the number who considered it " Good and the fourth column, those who considered it " Big:."
The fifth column is a percentage figure giving: the average rating on that feature, obtained by the following method: A report of "Poor" is rated at 20%; one of "Fair," 40%; "Good," 70%; and "Big," 100%. The percentage ratings of all of these reports on one picture are then added together, and divided by the number of reports, giving the average percentage — a figure which represents the consensus of opinion on that picture. In this way exceptional cases, reports which might be misleading taken alone, and such individual differences of opinion are averaged up and eliminated.
No picture is included in the list which has not received at least ten reports.
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ALLIED PRODUCERS &
DISTRIBUTORS
1
4
5
82
7,898
ft
Suzanna
1
3
6
85
8,000
ft.
AMERICAN RELEASING
Belle of Alaska, The
2
2
16
60
4,666
ft.
Great Alone, The
. 3
15
61
5,912
ft.
His Wife's Husband
1
9
67
6,092
ft.
Jan of the Big Snows
1
3
11
61
4,531
ft.
My Old Kentucky Home...
. 1
3
26
66
7,382
ft.
Queen of the Moulin Rouge.
1
23
70
6,704
ft.
Sign of the Rose, The
15
1
72
6,080
ft.
1
27
69
6,785
ft.
Timothy's Quest
13
66
6,465
ft.
ASSOCIATED EXHIBITORS
Conquering the Woman
2
3
5
51
5,887
ft
Don't Doubt Your Wife
2
9
61
4,742
ft.
Grandma's Boy
87
30
78
4,841
ft.
Lady Godiva
1
9
67
5,077
ft
Real Adventure, The
3
15
3
71
4,932
ft.
Silas Marner
11
1
73
6.344
ft.