Motion picture news booking guide (Apr 1924)

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36 MOTION PICTURE NEWS References: Reviewed issue Dec. 29, 1923, page 3047. First run showings: Pages 2999, Dec. 29, 1923; 58, Jan. 5; 156, Jan. 11, 1924. HOODMAX BLEND. Produced and distributed by Fox Film Corp. Released, Dec. 16, 1923. With Marc McDermott, David Butler and Gladys Hulette. Director, John Ford. Length, 5,434 feet. Theme: Drama of misunderstanding, presenting a husband's blind, unjust accusation of his wife who has been intrigued by wily lawyer. Also carries sub-plot of victim of wanderlust who ran away from two wives, leaving daughters to shift for themselves. References: Reviewed issue Jan. 26, 1924, page 392. First run showings: Pages 376, Jan. 26; 633, Feb. 9, 1924. Advertising: Three page insert, June 30; 149, July 14; 250, July 21; 354, 356, July 28; 470, Aug. 4; 612, 614, Aug. 11; 724, Aug. 18; 852, Aug. 25; 1012. Sept. 1; one page insert, Nov. 17, 1923. Newspaper Displays: Pages 499, Feb. 2; 738, Feb. 16, 1924. HOOK AND LADDER. Produced and distributed by Universal Pictures Corp. Released, Jan. 7, 1924. Star, Hoot Gibson. Director, Edward Sedgwick. Length, 6 reels. Theme: Melodrama with comedy trimmings revolving around a cowboy who is forced to join the fire department. Develops romance with battalion chief's daughter. Counter-plot concerns political boss endeavoring to keep his henchman straight. References: Reviewed Issue Jan. 12, 1924, page 172. First run showings: Pages 159, Jan. 12; 736, Feb. 16; 856, Feb. 23; 969, Mar. 1, 1924. Advertising: Page 126, Jan. 12, 1924. Exploitation: Page 1324, Mar. 22, 1924. Whitman Bennett Presents? %H00SIER schoolmaster: featuring HENRY HULL md JANE THOMAS (Distributed by HODKINSON Season 192M925 Hurtyfirst£im Rehires HOOSIER SCHOOIJtf ASTER, THE. Produced by Whitman Bennett. Distributed by Hodkinson. Released, Feb. 14, 1924. Star, Jane Thomas. Director, Oliver Sellers. Length, 5,556 feet. Theme: Homespun romance of schoolmaster who comes to Indiana community and finds himself accused of highway robbery'. Tries his own case and saves sweetheart's honor. References: Reviewed issue April 12, 1924. page 1668. First run showings: Pages 1312. Mar. 22; 1431, Mar. 29, 1924. Advertising: Pages 346, Jan. 26; 456, Feb. 2; 588. Feb. 9; 820, Feb. 23; 1046, Mar. 8; 1263, Mar. 22. 1924. Exploitation: Page 1201, Mar. 15, 1924. HUMMING BIRD. THE. Produced by Famous Players-Lasky. Distributed by Paramount. Released, Jan. 20, 1924. Star, Gloria Swanson. Director, Sidney Olcott. length. 7.577 feet. Theme: Crook melodrama revolving around regeneration of feminine apache who falls in love with American patriot during the war. References: Reviewed issue Jan. 26. 1924. page 392. First run showings: Pages 374, Jan. 26; 601. Feb. 2; 631-33. Feb 9; 737-8, Feb. 16; 856-7, Feb. 23; 967-S. Mur. 1. 1924. Advertising: Page tPsert. Sept 1; 217". Nov. 10; 2617.. 2619. Dec. 8; 2720. Dec 1'.; asm. Dec 2931. :".<n:<. Dec. 2'.». 1923; 4. Jan. 5; 107. Jan. 12;