Motion picture news booking guide (Oct 1924)

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October 25, 1924 BOOKING GUIDE SECTION 21 E ENCHANTED COTTAGE, THE. Produced by Inspiration Pictures. Distributed by First National Pictures. Released, March 24_ 1924. Star, Richard Barthelmess with May McAvoy. Director, John S. Robertson. Length, 7,120 feet. Theme: Romance of two forlorn lovers who, through illusions of love, are made to seem beautiful to each other. References: Reviewed issue April 19, 1924, page 1802. First run showings: Pages 1755, Apr. 19; 1891-2, Apr. 26; 2109, 2111, May 10; 2609. May 31; 2872, June 14; 2969, June 21; 3074, June 28; 75, July 5; 194, July 12; 305, July 19, 1924. Advertising: Pages 2974, Dec. 29, 1923; 355, Jan. 26; 606, Feb. 9; 1066, Mar. 8; 1169, Mar. 15; 1286, Mar. 22; 1406, Mar. 29; 1731, Apr. 19; 1870, Apr. 26; insert, May 31, 1924. Lobbv Displays: Pages 2879. June 14; 2981, June 21; 3087, June 28; 1S7, July 12; 750, Aug. 9; 1032, Aug. 23, 1924. Exploitation: Pages 2231, May 10; 81, 83, July 5; 189, 19S, July 12; 296, July 19; 650, Aug. 2; 1148d, Aug. 30, 1924. Newspaper Displays: Pages 2327, 2329, May 17; 2449, May 24, 1924. Window Displays: Page 662, Aug. 2, 1924. ENEMY SEX, THE. Produced by Famous Pla'yers-Lasky. Distributed by Paramount. Released, Aug. 24, 1924. With Betty Compson. Director, James Cruze. Length, 7,919 feet. Theme: A romance dealing with the love adventures of a girl of the chorus who turns down wonderful offers of wealth, society, position, etc. — for certain favors — to bring back the almost ruined life of a youth addicted to drink. References Reviewed issue May 24. 1924, page 2513. First run showings: Pages 192, July 12; 304, July 19; 452-3. July 26; 545, Aug. 2; 737, Aug. 9; 921-22, Aug. 16; 1035, Aug. 23; 1374, Sept. 13; 1614, Sept. 27, 1924. Advertising: Two pgr. insert, May 10; 2396, May 24; 2543-4, May 31; 2713. June 7; 2815, June 14; 2923-4, June 21; 3030 June 28; 15, July 5; 124-5, July 12; 489, Aug. 2; 697, Aug. 9; 966, Aug. 23; *1196, Sept. 6. 1924. Exploitation: Pages 1153, Aug. 30; 1243, Sept. 6, 1924. Newspaper Displays: Page 1374, Sept. 13, 1924. EXCITEMENT. Produced and distributed by Universal Pictures. Released. April 14, 1924. Star, Laura La Plante. Director, Robert Hill. Length, 5 reels. Theme: Comedy -drama based upon girl's craving for excitement and being tamed by her husband. References: Reviewed issue April 19. 1924, page 1803. First run showings: Pages 1755, 1757, Apr. 19; 2327. 2329, May 17; 2607. May 31; 2872, June 14; 451, July 26; 547. Aug. 2, 1924. Advertising: Pages 919, Mar. 1; 1041, Mar. 8; 1371, Mar. 29; 14S6, Apr. 5, 1924.