Motion Picture News (Jul-Oct 1915)

Record Details:

Title:
Motion Picture News
Date:
Jul-Oct 1915
Publisher:
New York : Motion Picture News
Volume:
Motion Picture News (Jul-Oct 1915)
Leaf #:
0001635
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Motion Picture News was the leading film industry trade journal during the 1920s. Founded in 1908 as a counterweight to the dominant Moving Picture World, the News was the voice for the independent, non-Trust, producers. Later Motion Picture News expanded its coverage to the entire industry, supporting the independent exhibitor with objective film reviews, summaries of programs at theatres across the nation, activities of regional exchanges in the cities with regional exchanges, and excellent coverage of the coming of sound and screenings and stage shots at the major New York City theatres. -- David Pierce, 2013
Date Added:
November 17, 2022
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September 25, 1915. MOTION PICTURE NEWS 137 RESULT — Better pictures at lower prices for the exhibitor Furthermore, the Associated Film has so limited its program that the Exhibitor can use it as the basis and the leader for every week's showing. The exhibitor's hands are not tied. He is at liberty to select additional features from the great thousands of pictures being made. He is not forced to shelve parts of his program that he is paying for, in order to do this. <| The pictures of the Associated Program are not fillers in any sense of the word, because they can be shown at any time as headliners. This program was laid out along exhibitor lines, with the exhibitor in mind, and the program was not made as a sure dumping ground for any productions thrown into it. Moreover, Associated Program is. bound to retain a certain standard of qualit}', because every picture is censored by a committee of all manufacturers represented, who, jealous of the general quality, will not permit a black sheep to enter the fold. Further, Associated Service owns no Exchange except its central office. This means that no picture is thrown to a manager who must accept anything that comes, but is passed on by an independent owner who has his own standards and his own exhibitors to satisfy and who has in addition his own business to maintain. But not only on quality of the pictures does this new arrangement rest. The exhibitor again has been kept in mind. There are no overhead charges to enter into the prices of the film for the exhibitor— no rents, salaries, tremendous organization plans. The independent exchange buys for you at the best possible price. Associated Service is the rebuilded structure of the entire motion picture fabric — distribution, manufacturing, advertising is now made with the exhibitor first in mind, the producer second and the exchange last. ASSOCIATED RELEASES (The twelve-reel program backed by 120,000 feet of film held in reserve) September 27th Brands Name Santa Barbara. . . .Brother's Redemption 2 reel Drama Banner Dusty's Finish 1 reel Comedy Ramona The Woman He Married 2 reel Drama Alhambra Fatty's Nightmare 1 reel Comedy Federal Waiter Who Waited 2 reel Comedy Empire Beyond the Trail 1 reel Drama Deer The Bent Gun 2 reel Drama Liberty Woman Who Laughs 1 reel Drama watchthenAMEQPOW Associated is going to grow in meaning all over the country as it is pounded away by exhibitors, exchange men and shortly by us through a widespread, forceful, virile, national advertising campaign. Watch the name grow, but connect with it now.