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October, 1930
Motion Picture Projectionist
11
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ese
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ieforeuoti iuuyour new sottna eampmenf ,
JL Will I get regular service
by thoroughly trained engineers to maintain high quality and prevent costly break-downs?
• • •
A Has the company enough
installations to support an efficient nation-wide service organization for the 10 year life of the contract?
• • •
O Has the equipment a proved performance record of less than one interruption per thousand shows in several thousand theatres?
4 Will a real stock of spare parts be available nearby and a service engineer on call for immediate emergency service during all theatre hours?
• Has equipment been designed to reproduce the high quality recording of the best pictures?
• • •
O Has the company the resources to carry on a large program of research and development to assure constant improvement in recording and reproducing and provide mechanical and electrical devices for future developments in the amusement field?
• • •
♦ I Will mg contract protect me by immediate free replacements in case of fire?
IO Has the compang the Stabilitg to adequately protect me on all patents?
11
12
Has the compang a uniform policg and contract for every exhibitor?
• • •
11 ill I have acoustical engineering assistance
to correct structural and other acoustical defects?
m*w Will M get advertising
accessories to cash in on a manufacturer's name popularized by national advertising?
• • •
I ■ I Willi be able to arrange
easg terms so I can pay out
of box-office receipts stimulated by quality performance?
• • •
J.O Will ntg equipment be an investment paying dividends over a period of 10 years — or will I — like 2,000 other exhibitors — soon have to replace it to meet the competition of better quality?
O Will the patrons of mg theatre be satisfied that
the qualitg of reproduction is the best and equal to that in deluxe theatres?
O Will M get engineering
supervision of my installation equal to that in deluxe theatres?
Westen
SOU N D
lectric
SYSTEM
Northern Electric in Canada
Distributed by
Electrical Research Products Inc.
250 W. 57th Street, New York