The motion picture projectionist (Nov 1931-Jan 1933)

Motion Picture Projectionist December, 1931 Perfect Screen results Low Maintenance Cost Reliability Are BUILT-IN Characteristics of the SUPER HIGH INTENSITY PROJECTION LAMPS Giving Complete Satisfaction From COAST to COAST Distributed by Independent Theatre Supply Dealers Ask Any User $«& Write for Literature CORRECT DESIGN — PRECISION CONSTRUCTION BRENKERT LIGHT PROJECTION CO. Engineers & Manufacturers ST. AUBIN AT EAST GRAND BLVD., DETROIT Highlights on Radio City HP HE creation of Radio City, the largest single ■*■ amusement project ever attempted, represents the crystallization of an idea conceived by Mr. John D. Rockefeller, Jr., early in the year 1930 for the construction of a metropolis to be devoted to the development of the educational and entertainment advantages of radio and of the new electrical arts of sound and vision. Mr. Rockefeller having enlisted the support of Messrs. John R. Todd, Owen D. Young, David Sarnoff, Merlin Aylesworth and Hiram S. Brown, the necessary steps were taken to launch the enterprise. The Metropolitan Square Corporation, with Mr. Arthur Woods as president, was formed for the sponsoring and financing of the building project and to take title to the properties. The services of the firms of Todd, Robertson, Todd Engineering Corporation and Todd and Brown, Inc., were secured as builders and managers. The total supervision of the construction rests with these organizations. For the design and planning of the great edifices, Reinhard & Hoffmeister; Corbett, Harrison and MacMurray; and Hood & Fouilhoux, three prominent firms of architects, were chosen. Located in the heart of Manhattan, the massive and towering structures which are to comprise Radio City will occupy more than ninety per cent of the three blocks between Fifth and Sixth Avenues, from 48th Street to 51st Street. A new street will be laid through the development in a north and south direction, about 300 feet west of Fifth Avenue. A part of the center block is to be devoted to a large sunken plaza covering almost an acre of ground. This plaza will contain a central thirty-foot fountain, set off by smaller fountains, statuary and shrubbery. The new street will encircle the plaza. Directly west of the plaza will rise the central structure in the group, an office building of seventy stories, containing a greater floor area than any other office building in the world. This unit is to be provided with a sixteenstory wing fronting on Sixth Avenue. Two six-story office and shop buildings, fronting on Fifth Avenue, are to occupy the eastern portion of the center block. Between them, a wide promenade will be provided, affording an impressive view across the plaza to the imposing central tower beyond. Construction work is already under way on the International Music Hall, which is to occupy the west half of the block between 50th and 51st Street. This structure will house the largest theatre in the world with a seating capacity of 6,100 persons. This great building will adjoin a thirty-one-story office structure which is to be located on Sixth Avenue at the northwest corner of the development. An office or club building is planned for the area between the International Music Hall and the transverse street to the east. The size of this building remains yet to be determined. Eastward, on the other side of the new private street, will tower another large skyscraper comprising forty-five stories. The northeast corner of the property will be occupied by yet another great structure. Its tenancy has not as yet been decided. On the south block there will be erected east of the transverse street a forty-five-story building to balance its companion on the north block. The sound motion picture theatre, having an auditorium seating 3,500 persons, is to be erected at the Sixth Avenue end of the block. A large area extending from this theatre eastward to the new street is being reserved pending negotiations with the Metropolitan Opera Company for the erection of a new opera house. From the roof of the sixteen-story structure on Sixth Avenue there will be a forty-foot drop of water, which will then cascade to end in a spacious reflecting pool.