Motion Picture Story Magazine (Feb-Jul 1911)

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J The Originator of the Word "Photoplay" Some time ago a Chicago Motion Picture firm announced a name contest in which they offered $100 to the contributor of the best substitute for "moving picture" or "moving picture show." The contest extended over a period of one month, and more than 2,500 suggestions for the new name were received. The decision of the judges was that the name "Photoplay" was "more closely descriptive and more easily assimilated by the general public than any other. The successful contributor was Mr. Edgar Strakosch, of Sacramento, California. The new term for the picture theater is now almost universally recognized as a fitting substitute for the "moving pictures," and it has been generally adopted.