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March 2, 1918.
MOTOGRAPHY
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Exhibitors are entitled to some proof other than "SaySo" — other than camouflage, some tangible evidence that our expressions of good faith, fairness, and equity are exactly as represented.
Request any Branch Manager to show you the original
of the following Triangle Order No. 395, dated July 5, 1917.
"In your future dealings with exhibitors, bear in mind that your interest in Triangle products has only started when you have sold the exhibitor and that our future success is in direct proportion to his success. That your active co-operation with him is essential to the end that the public may be brought to a full realization and appreciation of our product, you are specifically instructed to deal with no exhibitor except on a basis that will be profitable to him. You are to bear in mind that unless the exhibitor makes money, we cannot. You must at all times be guided by the fact that a contract is only profitable when it insures profit to both parties; that you are giving your greatest service to the Triangle when you give your greatest service to the exhibitor."
This order was issued shortly after the inception of the present Triangle organization. It was not intended for publication nor exhibition to exhibitors. It is published atthis time only as concrete proof that the Triangle Organization is not only spreading broadcast its policy of fairness toward exhibitors, but is insisting that these principles are carried into effect.
TRIANGLE DISTRIBUTING CORPORATION
1457 Broadway, New York
S. A. LYNCH
President
FRED KENT
Treasurer
R. W. LYNCH
Vice-President
Y. F. FREEMAN
General Manager