The Moving Picture Weekly (1916-1917)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

THE MOVING PICTURE WEEKLY ■35 0 Make Money BEST BALANCED. Mr. Geo. Mayne, Manager Bluebird Exchange, Salt Lake City, Utah: Dear Sir — I wish to congratulate you on the Bluebird service you have been sending me. These photoplays are without a doubt the peer of all others. I have been in the picture business continuously since 1889, and I find the Bluebird pictures the best balanced programs I have ever used so far. As for their drawing power, all I can say is for any one to drop in to my theatre on any Bluebird night and see for himself. Have never had a poor Bluebird yet. They sure are the best I have ever used. With best wishes, I remain, Yours truly, WM. H. REQUA, Mgr. Cozy Theatre. Driggs, Idaho. BECAUSE IT'S GOT TO BE GOOD. Bluebird Photoplays, Inc., New York City: Dear Sirs — Having been a friend of the Bluebird standard, and finally a winner in favor of its quality, for the one and only reason that when it's a Bluebird it's got to be good, I am not a bit backward to claim that they are the finest screen productions that one can witness. There is always a beautiful, well-balanced and true to life story in its Bluebird masterpiece, and I hope through the medium of the exhibitors throughout the country the public will be able to enjoy the smartest and cleanest entertainment that an artistic producer can afford to offer. Sincerely vours, SAMUEL OTIS, 138 E. 44th St., New York City. BLUEBIRD DAY. Bluebird Photoplays, Inc., Salt Lake City, Utah: Gentlemen — I am happy to say that business is better, and that Bluebird Day is "the" day. The people are beginning to find out that Saturday night is "the" night, and that the Columbia is "the" place for good, clean pictures. The editor of our local paper volunteered a piece in the paper, that was real good. He said the Bluebird features that were shown at Columbia Hall were "as near perfect as any he had ever seen," and the moral was good for a Sundayschool. Yours truly, JOHN ALLSOP, Mgr. Columbia Hall. Grace Idaho. The Most Popular Feature On Any Program is HimiiiiivEiHMrAns SeWBEH HAfiAIINI If you want to give your theatre an extra boost, run the Universal Screen Magazine as an added attraction, and you'll have a whale of a program — one that will make a tremendous hit with your crowd. After that you will jJways use the Universal Screen Magazine to pull over a poor program, because it will bring out your "bunch," no matter what else you show. J|t|Makes Your Theatre The One Popular Place On The ^ Night You Show It "Screen Magazine" always contains something of interest to every one. It shows latest inventions— science — cookery — beauty hints — industrial processes — miracles in mud, by Willie Hopkins. Not a stale or dull subject in any issue. If your nearest Universal Exchange hasn't a print, fill in and send us the coupon. Universal Screen Magazine, 1600 Broadway, New York City: Gentlemen — Send me at once Free Booklet Weekly Service of Universal Screen Magazine. Name .._ 1 Theatre *. r| Town ^ C«l «j