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Vol. 15, No. 14
The Moving Picture Weekly
27
EXHIBITORS' ACTIVITIES
EMPLOYS ORDINARY POSTERS ON "THE FOX" TO ADVANTAGE
Manager Tibbett, Casino Theatre, by the Exchange to Make
Regent Changes Policy
The Regent, Buffalo, has added vaudeville to its programme. Manager J. H. Michael tried the stunt out for the first time last week.
Chicago, III., Used Ordinary Posters Furnished This Display for Universal's "The Fox"
erates the Mission Theatre at Georgetown, Wash., says he has his people educated to wait for him when it comes to running the big features. He always gives them the best and never screens it to empty seats.
Film League Starts
When "Curley" Calvert, manager of Universal's Kansas City office, announced that tryouts were in order for a baseball team to represent Kansas City film folk, he reckoned not with the number of prospective candidates for "berths" on the team. Following the initial call for practice, it now begins to look as though "Curley" will have to stage an elimination series before the selection of a representative team, as about one-third of the Kansas City film employees have "reported" to "Curley," with the exception of Pathe and First National, which will organize clubs of their own.
Conditions on Mend
It is reported that conditions in Montana, which were down to bedrock, are steadily improving since the opening of the copper mines at Butte. Many of the mines are operating under full force and others are expecting to open soon. After several pay days have helped to clear off old obligations, conditions will be nearly normal again for the exhibitors, it is predicted.
Reach Rent Crisis
The rent situation on film row, Seattle, has reached a crisis. Leases expire for ten different exchangemen before October of this year, and there is a strong disinclination to renew at the figures demanded' by the "rent pirates," with the addition of an entirely unreasonable charge for year-round heat, with partial heating service. It is understood that those interested have gotten together and laid their problems before the Chamber of Commerce, with the result that that body has agreed to render co-operative assistance. It is further understood that capital is interested in the erection of another film row where mezzanine floor buildings, equipped with combination viewing rooms may be erected, several blocks from the present film row.
Has 'Em Trained
V. A. Peerson, who op
EFFECTIVE BALLYHOO AND FRONT FOR "THE FOX'
In Addition to the Big Cut-Outs Displayed Around His Theatre, Manager Taylor, Rfvoli, Philadelphia, Also Put Out a Red-headed Man Dressed as a Cowboy and Mounted on a White Horse as a Ballyhoo. These Two Combinations Succeeded in Creating a Great Deal of Interest in Universal's "The Fox"