Moving Picture World (Oct-Dec 1914)

Record Details:

Title:
Moving Picture World
Date:
Oct-Dec 1914
Publisher:
New York, Chalmers Publishing Company
Volume:
Moving Picture World (Oct-Dec 1914)
Leaf #:
000614
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine
Collection:
Early Cinema and Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Moving Picture World, founded in 1907 by J.P. Chalmers, was one of the motion picture industry's first trade papers. Published on a weekly basis in New York City, Moving Picture World informed exhibitors about films available for rental and editorialized on behalf of the growing industry (improving the quality of movies through higher filmmaking standards, not government censorship, was a frequent topic). The paper reached its height in the mid-to-late-1910s--a fact reflected in the circulation figures and the huge amount of advertising that filled every issue during the period. In the 1920s, Moving Picture World lost ground to other competing weekly trade papers -- including Variety, Exhibitor's Herald, and Motion Picture News. In 1927, Moving Picture World ceased publication when it was acquired by Martin Quigley's Exhibitor's Herald. Across the 20 year run of Moving Picture World, readers can watch the transition from short film programs to feature films and witness the transition from the dominance of Edison's Trust to the rise of the "Independent" film companies that ultimately became the Hollywood studios. Silent film historians have utilized and cited Moving Picture World more frequently than any other trade paper, and the publication still has many insights left to offer. -- Eric Hoyt, 2012/2013
Date Added:
September 21, 2023
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582 THE MOVING PICTURE WORLD kl* THE MASTER KEY" kt> THE MASTER KEY 99 Not the CHEAPEST Serial "THE MASTER KEY" is the most massive, the MOST EXPENSIVE serial ever made. Naturally, it isn't the cheapest. You will have to pay extra money tor it. but you won't mind because (a) we didn't mind paying tremendous extra amounts on the production cost of every reel and (b) that extra expenditure has resulted in a picture that wi.l get you EXTRA PROFITS. And you don't mind paying for extra profits! So cheerfully pay whatever figure your exchange man must ask because of "MASTER KEY'S" immense production cost, and be thankful that it's not the cheapest serial BUT THE GREATEST! Greatest, because John Fleming Wilson (its author) turned in a story that he frankly thought we couldn't produce as a film. Mr. Wilson honestly didn't think that we would undertake to put "THE MASTER KEY'S" feats, thrills and realism into an actual motion picture, where all those elements would have to be "acted out" — genuinely portrayed, thrill for thrill, stunt for stunt! When we did undertake to find the directors and actors who could UNIVERSAL FILM "LARGEST FILM MANUFACTURING 1600 BROADWAY, NEW YORK