Moving Picture World (Jan-Feb 1927)

14 MOVING PICTURE WORLD MOVING PICTURE WORLD FOUNDED BY J. P. CHALMERS. 1907 PublUb*d weekly by CHALMERS PUBLISHING COMPANY. 5 1 6 Fifth Avenue, Nn York. N. Y. Telephone: Murray Hill KIO-l-2-3. Member Audit Bureau ef Circulations John F. Chalmere. prealdent; Jtmei P. Chalmere. Sr., vice-president: Alfred J. Chalmera, rice-president : Hliza J. Chalmere, aecxatary and treasurer; Err in L Hall, buaineaa manager; F. O. Ortega, editorial director. Managing Editor — Spec W, Sargent; Associate Bdltora — Sumner Smith, Merritt Crawfcrd ; Adrertlaing Department — C. Sohottsofela, Oui Faueel; Circulation Manager — Dccnla J. Shea. Branab Offlcea: Joseph Mater, 54S4 Glenwood Arcnue. Chicago; Tom Waller. Taft Building. Vine Street and Hollywood Bird.. Hollywood, OaL Subscription prlca: $3.00 a year to countries where sumpe are not necessary for posting ; $S. 50 to Canada; $6.00 to other countries -admiring stamps for postage. Copyright, 1926, Cbalmers Publlehlng Co. Copyright throughout Greet Britain and Colonies, under the prcrleleni of the Copyright Act ef 1911. (Ail righte referred. ) Other publication*: Cine MundiaL FuDli. in Spanish end circulating In ell Spanleh speaking eountrlee of the world. toenlfh and Kngllah hooka. 5 VOL. 84 NO. 1 F.B.O. Program To Expand Soon Continued from page — ) embrace Denver, Salt Lake City, Seattle, Portland, San Francisco and Los Angeles and his title will be western sales manager. The eastern branch managers are to be designated as territorial branch managers. Charles Rosenzweig will be New York sales manager, covering the entire metropolitan district. Jerome Safron7~Yate Philadelphia manager, is Eastern Pennsylvania and Southern New Jersey sales manager. In point of service he is the oldest with F. B. O., having been a salesman with the old Mutual company. Ted O’Leary, Boston branch manager, will be New England sales manager. He is a newcomer who joined F. B. O. only a year ago and has in that short time made an enviable record. J. I. Schnitzer, senior vicepresident, states that these changes will be effective shortly after the first of the year. Schenck Reorganizes P.A-’s Following a reorganization of the Hollywood publicity and advertising offices of the Joseph M. Schenck organization, Arthur MacLennan, widely known publicist, is now; in charge of the department, according to announcement made by John W. Considine, Jr., general manager of the Schenck motion picture enterprises. He succeeds Harry Brand, now general manager of the Buster Keaton Studio. Russell Phelps, assistant publicity director of the Schenck organization for two years, will be associated with MacLennan. Walenstein With Ginsberg Henry Ginsberg, president of Sterling Pictures, has made arrangements by which Irving L. Walenstein, the well-known exchange man, becomes affiliated with -Sterling Pictures. After spending several weeks in the New York office, Mr. Walstein will go onto Hollywood to consult with the producers of Sterling releases. Sign Mrs. Selwyn Mrs. Ruth Wilcox Sel"!n, wife of Edgar Selwyn, playwright and producer, has been given a role in “Razzberry,” the tentative title of the new Robert Kane picture which Janies Ashmore Creelman is directing from an original story with a cast featuring Ben Lyon, Mary Brian and Sam Hardy. Sirs. Selwyn, n Morgantown, West Virginia, girl, began her stage career in the musical comedy, “Jack and Jill,” and made her picture debut in “Stagestruck” with Gloria Swanson. Two More for Frank Co. The Frank Amusement Company of Waterloo, Iowa, will build a 2,500-seat vaudeville and photoplay combination theatre for Cedar Rapids, Iowa, to be operated jointly by the Frank Amusement Company and the Orpheum circuit of vaudeville theatres. The company also has approved plans for the new Orpheum Theatre for Waterloo, Iowa, seating 2,000, located on Commercial street between Fourth and Fifth streets. Construction will commence on January 17. Hurst Signed by F. N. The signing of Paul Hurst to a long-term contract by First National Productions, through special arrangement with Chas. R. Rogers, is announced by John McCormick, general manager of West Coast production Paul Hurst was formerly a director but turned to acting recently. A Hit in Australia “Beau Geste,” Paramount’s long run special, has scored a great success in Australia and New Zealand. Cable advices to E. E. Shauer, general manager of the foreign department, from Managing Director John W. Hicks, Jr., of the Australasian organization, tell of box office triumphs in Sydney, Melbourne and Wellington, and of plans for the presentation of the fourth road show at Auckland on December 27. Loew Adds More Names Frances White and Vesta Victoria have been added to the list of “name” acts for Loew’s vaudeville and de luxe picture theatres. Miss White will open her tour in New York on February 14, while Miss Victoria opens at Loew’s State, White Plains, next week. Territory Expanded Lee Marcus, F. B. O. general sales manager, who just returned from a tour of this company’s middle western offices, announces that, effective immediately, ©herman Fitch, branch manager at Omaha, will add to his numerous duties the supervision of the Sioux Falls office. M.-G.-M. Signs Miss Reeve Winifred Eaton Reeve, playwright and author of a large number of novels, many of them based on Japanese life, has been placed under contract in the scenario department of MetroGold wyn -Mayer. Levee Has Bank Post Mike Levee, general business manager of First National’s Burbank studios, has been elected to membership on the Board of Directors of the Federal Trust and Savings Bank of Los Angeles. COMING and GOING Morris Safier, recently appointed head of Warner Bros. Extended Run Productions special sales department, is on a ten-day trip through the Middle West where he is closing up deals having to do with the booking of John Barrymore in “Don Juan” and Syd Chaplin in “The Better ’Ole,” both of which are now released to exhibitors all over the country. Mr. Safier is visiting Chicago, Cleveland and adjacent territory. * * • Charles F. Schwerin, who has made a host of friends as manager of Columbia Pictures Corporation’s exchange in Pittsburgh, and Samuel A. Gerson, who succeeds him in that post, are Broadway visitors this week. They are discussing policies and future plans with President Brandt, Treasurer Cohn and Special Representative Macgowan. Mr. Schwerin has been called to New York to become one of A1 Lichtman’s official family in the United Artists’ Corporation * * * Jesse J. Goldburg, supervising director general of Chadwick productions, left this week for Los Angeles after a short stay at the Chadwick Pictures Corporation’s home offices in New York City. Production on two new films, “Shamrock and the Rose,” the Owen Davis play, and a second Betty Compson special, will be started immediately on his arrival. T. E. Chadwick, president of the company, who has been in Los Angeles for several months, will leave California for New York on the arrival of Goldburg. * * * Henry Ginsberg, president of Sterling Pictures Distributing Corporation, left on December 27 for a business trip of several weeks’ duration in Europe. His first stop will be London, where he will confer with the executives of Argosy Film Co'., Ltd., distributors of Sterling releases throughout Great Britain. * • * James Hall has completed his work as leading man in the Paramount picture, “Love’s Greatest Mistake,” and entrained Christmas Eve for California. • • • Winfield R. Sheehan, vicepresident and general manager of Fox Films, left for the West Coast on Christmas Day. • • • Samuel Goldwyn. Mrs. Goldwyn and Vilma Banky have left New York for the West Coast. • • • E. Bruce Johnson, First National’s expert on foreign trade, will sail for Europe on January 8. * • • E. A. Schiller of Loews, Inc., has returned from a tour of the South. Mo. Ordinance Upheld The Missouri Supreme Court has upheld the constitutionality of a St Louis ordinance forcing bakers to close their shops after 9 A. M. on Sundays. The court held that the measure was a proper exercise of the police powers of the city. The issues were somewhat to those that could be raised in a legal attack on an ordinance prohibiting the operation of picture houses on Sundays. Gardner James, star of Inspiration pictures, with his Christmas bride, Marion Constance Blackton, daughter of J. Stewart Blackton, director.