The Moving picture world (November 1926-December 1926)

378 MOVING PICTURE WORLD December 4, 1926 Just a suggestion of the lavish decoration in Seattle's Fifth Avenue Theatre, coupled v^ith adequate (Simplex) projection. Seattle^s 5th Avenue Qives Northwest Real Marvel House PURE Chinese in its conception and execution, the magnificent new 3,000seat Fifth Avenue Theatre in Seattle, is probably the most beautiful house of the type in the entire country. A wealth of detail almost too vast to comprehend, goes to make up the completeness of the reproduction oi a Chinese temple. Outstanding factors are the purity of colors used and the faithful adherence to Oriental history that makes each symbol absolutely authentic. The Chinese type was chosen as being particularly suited to Seattle, which stands at the "Gateway to the Orient." Everything is on a massive scale, suggesting great height and breadth and depth. As is characteristic of the Orient, there is a great profusion of decorations on wall, ceilings, gigantic beams and rafters. Yet it is a profusion without confusion and does not tire the eye nor irritate the senses through its ornateness. Great Dragon Main Theme From witliin the vast auditorium perhaps Dupe Negatives Of the finest quality, on speciad duping stock perfected by Eastman Kodak Co., solely for this purpose. Made by the firm which thoroughly understands its handling through experience gained in three years of continuous use in making millions of feet of the finest dupe negatives ever produced. Why risk printing from original negatives when Dupe Negatives of equal or better quality can be made so cheaply? Dupe negatives, equalizing wide difference of original printing density, 15c per foot for first negative, 8c for additional. Reduction Printing From 3S m to 2S m/m and 16 m/m by the Pioneer of this Industry. THE PATHESCOPE CO. OF AMERICA, Inc. 35 West 42nd Street New York the most striking and imposing feiturj is the great dome, rising ninety feet and presded over by the Great Five-toed Dragon, the Emperor's emblem, which symbolizes the main theme of the decorative scheme, his dragon is coiled within an azure spiiere and projects fourteen feet downward, clasping in his mouth a huge lighting fixture of rare beaut}'. He is surrounded by glowini? hut-s ; cloud red, emblematic of calamity and warfare, blue of rain, green, symbolic of plague, black, of floods; and gold, of prosperity; and is the guardian of the heavens and foe of evil spirits. His presence is shadowed and multiplied countlessly throughout the building. On huge beams supporting the ceilingj and dome are grouped eight lesser dragons ea -h supporting a glowing fixture, to represent .-.Iiitting fire in pursuit of the jewel. Cunningly concealed lights in a full bank of colors, controlled from the projection room, render an unbelievable number of combination lighting effects to play over this n h setting. Lavish Stage Arrangements There are a number of handsome curtains. Tlic asbestos curtain shows a huge dragon, amid flecks of conventional cloud, on a colorful background. There is a silken curtain (kpicting a Chinese garden, whereon graceful figures are posed among weeping willows, brook and flowering lotus. .Another curtain is of black velvet sprinkled hvishly with "diamond dust," giving it a sparkling iridescence. A metallic cloth curtain is u.scd for special colored lighting effects, and tl ce are several other curtains. The Arpo system of stage and curtain controls permits of many effects in raising and lowering, or drawing to one lide, or both, framing the stage in a number of attractive effects. The stage is 100 feet wide, 48 feer deep and has a capacity of 50 lines, sufficient to take care of that number of curtains and scenery changes at any one performnce, all controlled by the Arpo counterweight system. There is a vast array of lighting equipment on the stage consisting of spotlights, borders, olivetes, bunch lights mounted on trees and towers. These are control'cd from a huge central switchboard, giving an infinite variety of lights from every possible angle. Projection The Finest The projection room is one of the largest in America, being 15 feet deep by 30 feet wide. It is of thoroughly fireproof construction and is equipped wit'i '.he latest and most efficient of equipment. Three Simplex projectors, with Peerless lamps, a Brenckert effect projector, 3 100-ampere spot lamps, comprise this equipment, whi. i is supplemented by a radio receiving set installed in the booth, receiving frwn a microphone near the footlights to receive both spoken and musical cues, for the purpose of manipulating lighting and other effects. CLASSIFIED ADVERTISEMENTS Help and Situations Wanted Only 3c per word per insertion Minimum charge 60c Terms, Strictly Cash with Order Cof)7 mult reach us hy Tueedaj noun to butir* puUlMtloD In that ffe«k'i Isiue. SITUATIONS WANTED ORGAN'I.ST AT LIBERTV-First class man. Con?ieivalory graduate. Highly accomplished musician. Fully up-to-date, trained in this country and Europe, with 12 years' picture experience. Concert and feature soloist. Desire engagement where the best is wanted and appreciated. Modern organ and good salary essential. Wire or write, Organist, 117 South 11th St., Cambridge, Ohio. ORGANIST — Union man. Eight years' experience, mostly in better class houses averaging 1600 seats. .•\mple and complete library. Sound musical education. Desires change to better instrument. Plenty references. Will deliver tbe goods for $75. Box 398, Moving Picture World, New Vork City. ROLL — Machine— Coupon TICKETS QUALITY— Second to none! SERVICE Unexcelled— our LOWEST PRICES will be mailed to you on request. State your requirements by mail — Today I TRIMOUNT PRESS LARGEST AMUSEMENT TICKET PRINTERS IN NEW ENGLAND FOR 17 YEARS 119 ALBANY ST., BOSTON, MASS.