NAEB Newsletter (April 1, 1966)

ETS Program Service Reports on Survey In a recent program interest survey, 89 ETV stations showed interest in program categories in roughly this order, preferred ones first: for children 5-8, for pre-school¬ ers, performance (music, drama, etc.), for teen-agers, vocational (for profit), how-to- do-its (for pleasure), for children 8-12, se¬ ries about politics, programs on community affairs (urban renewal, city beautiful, health, etc.), music series, science series, art series, history series, women’s programs (cooking, sewing, child care, etc.), profes¬ sional education (doctors, nurses, lawyers, etc.), literature series, sports (how to play or wlatc'h), series for discussion groups. Conferences ITV EVALUATION Prominent educators from across the country will help establish guideposts for developing effective ITV materials in a se¬ ries of evaluation conferences being con¬ ducted by the NCSCT. NAEBers Colby Lewis, professor of radio and TV, Michi¬ gan State U., and Raymond L. Smith, di¬ rector of ITV for San Francisco’s KQED, recently joined musicians and the NCSCT staff for the first one, TV in music educa¬ tion. Other conferences are scheduled in art, mathematics, language arts, science, and social studies. NORTH CENTRAL ASSOCIATION One of the open meetings of the North Central Association’s 71st annual meeting March 28-30 dealt with the association’s ob¬ ligations in educational communications. Richard B. Hull (NAEB Board chairman) chaired the session, at which Chalmers H. Marquis, Jr., (executive director of ETS), spoke. Reactors were Presley Holmes, di¬ rector of broadcasting at Ohio University; Marjorie Vaseff, executive secretary, Chi¬ cago Area School Television, Inc.; and John Makowski, Milwaukee Vocational and Adult School. COUNCIL ON MEDICAL TV The 8th annual meeting of the Council on Medical Television, April 25-27, in San Francisco, will be the first the group has had west of the Great Lakes area, and those in the Midwest and Far West are invited. A workshop designed exclusively for small groups of newcomers will be re¬ peated three times. General emphasis of the meeting will be on the solution of prob¬ lems important to all health sciences, fea¬ turing the use of TV for teaching and the evaluation of its effectiveness. Fees: $20 for non-members. Joining the Army? Men with college training and ETV ex¬ perience who plan to join the Army as en¬ listees or draftees may be eligible for spe¬ cial positions in the ITV Center at West Point. Those with experience as video equipment specialist, studio equipment re¬ pairman, or producer/director are in special demand. Send a resume of TV and educa¬ tion experience, expected date and location of entry into military service, to: Lt. Col. William F. Luebbert, Associate Professor and TV Center Director, United States Military Academy, West Point, N.Y. 10996. News Notes PERSONNEL ^ Kenneth Harwood, general manager of KUSC (FM), University of Southern Cali¬ fornia, became a member of the NAB Ra¬ dio Board March 30. He is the first edu¬ cational broadcaster to be on an NAB board. ^ Frank W. Norwood, former NAEB Board member and manager of KEBS (FM), San Diego State College, has been appointed program associate for higher edu¬ cation in the program department of the National Center for School and College Television (NCSCT), in Bloomington, Ind. He will work throughout the country with TV course owners, producers, content au¬ thorities, TV teachers, and NCSCT com¬ mittees. ^ David C. Stewart, former executive di¬ rector of the JCEB, has been named direc¬ tor of educational programs for the Na¬ tional Endowment for the Arts. He will be responsible for projects and programs in radio, TV, and motion pictures. ^ Presley D. Holmes has been appointed chairman of radio-TV and director of broadcasting at Ohio University. He will be responsible for the radio-TV academic curriculum and for closed-circuit ITV and operations of WOUB AM-FM and WOUB-TV. He joined the Ohio faculty in 1962 and was named director of TV in 1964. ^ Richard J. Goggin, chairman of the TV- radio-film department at New York Uni¬ versity, will serve as curator of the New York branch of the National Library of Television, recently established by the uni¬ versity and the Academy of Television Arts and Sciences Foundation. In connection with the library and with film and TV training, Goggin recently attended meet¬ ings in London at the British Film Insti¬ tute, the film department of the Slade School of Fine Art, and the TV and film department of the Royal College of Art. ^ William R. Burns, announcer at the University of Cincinnati’s WGUC (FM), has been promoted to program supervisor, succeeding George Brengel, resigned. ^ Gregory Heimer, assistant general man¬ ager of WQED, Pittsburgh, for the past three and a half years, left recently to seek a master of fine arts degree at the Univer¬ sity of California. ^ Betty Ward, recently from Massachu¬ setts, is the new promotion director for KFME, Fargo, N.D. ^ Douglas Howe has joined the engineer¬ ing staff of WMUK, Western Michigan University. ^ Mrs. Marianne B. Sharbel has been named director of information and pro¬ gram coordination for the Alabama ETV network. She has been a staff writer for the Birmingham News for several years. ^ John D. Abel has been appointed pro¬ gram director of KDSU, North Dakota State University’s new FM stereo station. He has been news director and announcer at commercial stations in Ohio and North Dakota. ^ WLVT (TV), Bethlehem, Pa., an¬ nounces two new staffers: Donald L. Rob¬ ert as program director (formerly produc¬ tion supervisor for the Maine state ETV net) and Kenneth F. Gardner as producer/ film manager (formerly on staff at WFIL- FM, Philadelphia). ^ James W. Coldsmith, former newsman, has been named director of community and informational services for WET A, Wash¬ ington. ^ Zoel J. Parenteau has been promoted from program manager to station manager of KCSD-TV, Kansas City, Mo. ^ Milton R. Bass has been named program manager for WMHT, Schenectady. He has been TV editor of the Berkshire Eagle, Pittsfield, N.Y., for 15 years. ^ Robert W. Pirsein, former CCTV co¬ ordinator for Marquette University, has been appointed ITV coordinator for New Trier Township, six elementary and one high school district in Chicago’s North Shore area. He will be responsible for de¬ velopment and programing for the four 2500mc channels recently granted the town¬ ship. GENERAL ^ South Carolina’s ETV network will present a series of eight one-hour programs on food service sanitation to restaurant workers in the state. The U. S. Public Health Service is spending $115,080 to de¬ termine if ETV can effectively teach better food sanitation practices, and if the meth¬ od is found useful, it may be used in other states. ^ John Burrell, executive art director of NAEB Newsletter, a monthly publication issued by the Na¬ tional Association of Educational Broadcasters, 119 Gregory Hall, Urbana, III. 61803. $5.00 a year. Editor: Betty McKenzie. Phone 333-0580. Area Code 217. NAEB Headquarters: 1346 Connecticut Ave., N.W., Wash¬ ington, D.C., 20036. Phone 667-6000. Area Code 202. TWX 202- 965-0299. 2 NEWSLETTER