The New Movie Magazine (Jan-Sep 1935)

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yd&&k G//VGFR ROG& STAR OF RKO-RADIO'S "ROMANCE IN MANHATTAN" THRILLING words... BUT NOBODY SAYS THEM TO THE GIRL WHO HAS COSMETIC SKIN SOFT, lovely skin is thrilling to a man. Every girl should have it — and keep it. So what a shame when a girl lets unattractive Cosmetic Skin rob her of this charm! It's easy to guard against this modern complexion trouble. Cosmetics Harmless if removed this way Cosmetics need not harm even delicate skin unless they are allowed to choke the pores. Many a woman who thinks she removes make-up thoroughly is actually leaving bits of stale rouge and powder in the pores. Gradually the pores become enlarged — tiny blemishes appear, blackheads, perhaps. These are warning signals of Cosmetic Skin. Lux Toilet Soap is made to remove cosmetics thoroughly. Its ACTIVE lather sinks deeply into the pores, gently removes every vestige of dust, dirt, stale cosmetics. Before you apply fresh make-up during the day — ALWAYS before you go to bed at night, protect your skin with this safe, sure care 9 out of 10 screen stars use! To guard against unattractive Cosmetic Skin, thousands of girls all over the country are adopting the screen stars' complexion care. The ACTIVE lather of Lux Toilet Soap removes cosmetics thoroughly— protects the skin. CODE The Neiv Movie Magazine, February, 1935