Paramount and Artcraft Press Books (1917)

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THINGS YOU’D LIKE TO KNOW ABOUT “THE LAND OF PROMISE” • BILLIE BURKE IS THE STAR. She appeared in a long and successful run of the same production in its stage version on Broadway several seasons ago. MR. SOMERSET MAUGHAN IS THE AUTHOR. He is also the author of many other noted plays, including “ Mmle. Zampa,” “Lady Erederick,” “The Explorer,’’ “Mrs. Dot,’’ “Smith,’’ “Grace,’’ “The Hero,’’ “Mrs. Creddock,’’ “The Land of the Blessed Virgin,’’ and “The Magician.’’ “THE LAND OE PROMISE” WAS DIRECTED BY JOSEPH KAUFMAN, who has been responsible for many well-known photoplays including “Broadway Jones,” starring George M. Cohan in his initial motion picture. THE LEADING MALE PART IS PLAYED BY THOMAS MEIGHAN, well-known leading man for Pauline Frederick and others as well as star in his own rights. There are numerous exquisitely beautiful scenes of the Canadian wheat fields and the Canadian Rockies^ said to surpass the Alps in grandeur. The “human interest” element in “The Land of Promise” is exceptionally marked and there are several entirely new twists in the plot. Billie Burke’s last picture was “Arms and the Girl,” to which this forms a great contrast being a drama while the former was a comedy-drama. With the clever and original ad layouts obtainable at the Exchanges, the press stories contained herewith, the posters, heralds, advance postcards and letters, lobby display ideas and music cues, you cannot help make “The Land of Promise” a success. ACCESSORIES (To be secured from your Exchange) Paper Two one-sheets Two three-sheets Two six-sheets One twenty-four sheet Photos Ten 8 X 10 black and white Eight 11 X 14 colored gelatine Two 22 X 28 colored gelatine 8 X 10 photos of star Cuts and Mats on Production Five one-column Three two-column Two three-column Stock cuts and Mats of Star Five one-column Three two-column Two three-column Rotogravure Series of Advertising Layouts: Mats Press Book, with sales talk, card and letter announcements, suggestions for lobby and other displays. Heralds Window Cards Slides Music Cues BUT IF YOU HAVE ANY LINGERING DOUBTS PLEASE WRITE OUR EXHIBITORS’ SERVICE DEPARTMENT—OBEY THAT IMPULSE AND DO IT NOW! THE PLAYERS Nora Marsh Billie Burke Frank Taylor Thomas Meighan Miss Wickham Helen T. Tracy Edward Marsh; J. W. Johnson “Gertie,” his wife Mary Alden Miss Pringle Margaret Seddon James Wickham Walter McEwen His wife Grace Studeford Reginald Hornby John Raymond CONTENTS 1. Cover — with Billing 2. About the Pictures and Ac cessories 3. Advance Post Cards and Letter 4. Promotional Ideas 5. Biographical Sketch 6. Stock Star Cuts and Mats 7. Ad Layouts with Mats 8. Ad Layouts with Mats 9. Ad Layouts with Mats 10. Ad Layouts with Mats 11. Lithographs 12. Production Cuts and Mats 13. Advance Publicity 14. Advance Publicity 15. Advance Publicity 16. Advance Publicity 17. Cast and Synopsis 18. Synopsis Continued 2