Photoplay (Jul - Dec 1932)

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Photoplay Magazine for October, 1932 HER husband would probably notice in a minute if she didn't keep the house neat and clean. But don't you suppose he notices how her teeth look, too? While she's taking such good care of the house, it might be wise for her to keep her teeth good-looking, too! Do you realize that while today's foods are delicious, they are too soft to stimulate the gums? Gradually your gums have become flabby and tender. If you haven't "pink tooth brush'' already, you probably will have it unless you do something about those touchy gums of yours. And "pink toothbrush" not onlv tends to dull the teeth, but it often leads to Vincent's disease, gingivitis, and even pyorrhea. And it may endanger perfectly sound teeth. Today— get a tube of Ipana Tooth Paste. Clean your teeth with it. And each time, rub a little extra Ipana into those sickly gums of yours. Ipana really cleans the teeth ! And because it contains ziratol, Ipana with regular daily massage tones up the gums, stimulates thecirculation through the walls, and helps bring them back to healthy firmness. Before you have used up one tube of Ipana, and rubbed it regularly into your gums, your teeth will begin to glisten and your gums to show marked improvement. Keep on using Ipana with massage, and you can forget all about "pink tooth brush." BRISTOL-MYERS CO., Dept. 1-102 73 West Street, New York, N. Y. Kindly send me a trial tube of IPANA TOOTH PASTE. Enclosed is a two-cent stamp to cover partly the cost of packing and mailing. Name. Street . IPANA City. .State. TOOTH PASTE A GOOD TOOTH PASTE, LIKE A GOOD DENTIST, IS NEVER A LUXURY