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Mum lets your skin “breathe” while it stops odor!
(And new formula Mum won’t irritate normal skin)
Only leading deodorant that doesn’t “stop up” pores. Mum lets your pores “breathe out” vapors and fluids naturally. It stops odor all day without “smothering” your skin. That’s because it’s the only leading deodorant that does not contain strong chemicals that close pores unnaturally. Isn’t new Mum the deodorant you’ve been looking for?
Keeps you sweet all day. Apply new Mum in the morning— it will protect you against odor all through the day. And far into the evening hours, too, Mum will keep working to protect you against odor.
Won’t irritate. Softer, fluffier and whiter. Mum is a pleasure to use. And gentle, too. So safe for normal skin that even a teenager can use it daily. Try Mum today and discover how naturally sweet you can be.
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More natural protection. New Mum lets your skin “breathe” while it stops odor all day long. You see. Mum does not depend on aluminum salts or other chemicals to make it effective. Instead, Mum works a different way ... it contains gentle hexachlorophene to fight the active
Cause of odor. ANOTHER FINE PRODUCT OF BRISTOL-MYERS
Mum works a different way. This picture shows you how Mum works. All other leading deodorants, whether creams, sprays or roll-ons, interfere with normal “breathing-out” of healthy skin. But Mum doesn’t. It does not clog or “smother” pores, so your skin can “breathe” naturally.
ANOTHER FINE PRODUCT OF BRISTOL-MYERS