The Photo-Play Journal (Jul 1919-Feb 1921)

V ov emb e r, 1920 51 A New Art is calling to people who have ideas Motion picture producers and stars are searching the country for new workable story-ideas, for there's a famine in photoplays which has now become acute. New writers — now unknown — must be developed soon. So this is a call to you to take up a new profession and win a new success. Dorothea Nourse Attributes her success as photoplay writer to the Palmer Plan. SOMEWHERE in America this year scores of new photopl ay w rights must be developed, and your opportunity to win success is as good as anyone's. For literary ability is not required— one need never have written previously for any purpose whatsoever. Ideas about life, imagination, and a willingness to try are the sole essentials. Who hasn't thought while viewing some picture, "I have a better idea than that"? And who hasn't had the desire to try to write that better photoplay? The thing to do is act now — begin today— learn how to put your ideas into the proper form for presentation to producers. The Form's The Thing NEXT to ideas, the most important phase of this new art is the arrangement of ideas. And that is what is now being taught most successfully by correspondence through the Palmer Plan — taught to people who have never written and who never thought that they could write. Note the pictures of men and women on this page. Learn what they have done. Only a few months ago they, too, were novices like you. Only a few months ago they, like you, became interested, and sent us the same coupon that you can send. 5000 New Photoplays Are Needed THE dearth of photoplay plots is an actual one — 5000 new ideas are needed. The great producers must have many for immediate production. For 20,000,000 people are attending motion picture theatres daily, and they don't want the same plays twice. This, remember, is now the world's fourth largest industry, and is still fastest growing one. Producers are paying from $250 to $3000 for successful first attempts by unknown writers. They must hold out these G. Leroi Clarke Formerly a minister. Sold first photoplay for 53,000. inducements to get the stories, to develop new writers into photoplaywrights. On this great wave scores will rise to new fame, and you may be one of them. Don't think you may not be — "what you think, so you are," is a truth that all should seriously ponder. In addition to those whose pictures are shown, the following novices have lately won success under the Palmer Plan: George Hughes, of Toronto, Canada ; Martha Lord, now staff writer for Clara Kimball Young; Idyl Shepard Way of Boston, author of "Keep Him Guessing" (Selznick) ; Elizabeth Thacher of Montana, author of "Reforming Betty" v (Ince) ; James Kendrick of Texas, creator of six stories since enrollment less than a year ago; and Frances W. Elijah, author of "Wagered Love," recently purchased by D. W. Griffith. You have as good a chance as these to succeed and sell your stories. The Palmer Plan THE Palmer Plan of Education in Photoplay Writing teaches the technique of photoplay writing. It is indorsed by the substantial men of the profession because it represents their ideas of the proper kind of training — and the training of new writers, they plainly see, is the industry's vital need. So on our Advisory Council are such famous producers as Cecil B. DeMille, director-general of the Famous-Players Lasky Corp., and Thos. H. Ince, head of the renowned Thos. H. Ince Studios. Also Lois Weber, noted director and producer, and Rob Wagner, who writes of the industry in the Saturday Evening Post. Twelve other leading men and women of the profession contribute lectures to the course. And the best known players of national reputation who constantly need new plays, unqualifiedly indorse this plan. It includes personal instruction and criticism Mrs. Caroline Sayre She wrote "Live Sparks" in which J. Warren Kerrigan starred. by experts in all departments of the art. It is of university calibre in all respects. It brings to you all the best experience of the practical men of the profession. From no other group can one learn so much of the essentials of the art. A Feature of This Course THE Palmer Plan also includes a vital aid to students — the Palmer Marketing Bureau, headed by Mrs. Kate Corbaley, acknowledged judge of stories and author of photoplays for William Farnum, Frank Keenan, Mr. and Mrs. Sidney Drew and many other stars. This is the bureau to which producers come for photoplay-stories — the great clearing house for idea-material for the screen. Situated in Los Angeles, motion picture capital of the world, and in constant touch with the great studios, this bureau helps to sell your work. Scenarios are submitted in person by this bureau direct to producers, stars and editors. This is an exclusive service available to all Palmer students. A Free Book Worth Your Reading Ij~ . , Paul Schofield F you are seriously A novice a year interested, send for ago. Now earning free book which explains $'0,000 a year as a the course in detail. scenarl° writerThere is no obligation. Simply mail the coupon and completely satisfy yourself. The demand for new writers is enormous, the field wide open, and the rewards greater and quicker than in any calling we know. Mail the coupon now. See what it brings to you. You'll be glad you took this action. | Palmer Photoplay Corporation, Department of Education, 791 I. W. Hellman Building, Los Angeles, California. I Please send me, without obligation, your new book, "The Secret of SuccessIful Photoplay Writing." Also "Proof Positive," containing Success Stories of many Palmer members, etc. Name Address City State I1 (All correspondence held strictly confidential)