Picture Play Magazine (Mar-Jul 1929)

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Advertising Section 111 This Thing Called LoVe Continued from page 103 She awkwardly kicked her way into a cheap light. At first the glare of gaudy cabarets. To Chicago, where, that she might dance at the Friars' Inn, she bought with an advance of her salary yards of blue and pink chiffon, and cut them in strips and bunched them together, haystack effect, from a snug bodice. "I noticed that the women's gowns were tight. Between numbers, I would snatch off a few layers of chiffon," she chuckled. "Soon there were patches of me showing. At dawn I was down to the first layer of chiffon, but I got fired before that wore out — in three days, to be exact." With assurance, and the technique that those toes picked up, she slithered into the still rosier light of the New York cabarets. Broadway's baby was awing with the accelerated gayety of that lane of lights. Then Hollywood welcomed her, hoorayed her, and talked about her. Which is Hollywood's way of enthroning an idol. One saw her everywhere, a whirlwind of glistening stones, sleek silks, trailing perfumes, cigarette smoke and wit. She didn't follow fads. She led the parade. She went stockingless before bare legs became the custom. Her Charleston was the wildest. Her hair changed hue from one shrieking color to another more startling. Dollar marks chased her. Striplings of wealth led her a merry dance. Authors liked to be seen with the most sophisticated girl in town, and chuckled at her witty sallies. Athletes thrilled to her vibrant spirit. The highest stepper of all the frisky flappers was the Hey-hey Girl. Beneath the frail curtain of sequins beat the heart of 3roadway — blatant, carefree, madly merry. Her furious grasp of life was her gay challenge to convention, the accrued interest she felt a right to collect on years of childhood drudgery and ugliness. Her toes had earned it for her. And nobody cared how she flung her youth away, so long as she entertained the crowd. "Know that old Broadway saying about 'dancing with a broken heart' ?" Cynicism edged her laugh, but in a moment self-pity was to ruffle it. "Well, it was more than an antebellum air to me. I am vain, as all girls are. It was thrilling to be pointed out as the Hey-hey Girl who started things humming, the talk of the town, winner of over one hundred dancing-contest cups. Exhilaration doesn't mean contentment, though. I got wise to myself. Yes" — Continued on page 114 THIS HUDSON for PROMPTNESS You've always heard of Lucky Stars! here's your chance to find them and enjoy the Good Luck they bring. There are four kinds of Stars in the group — three-pointed, four-pointed, five-pointed, and six-pointed. Which of these four kinds are the Lucky Stars? A line connecting all the lucky stars will form a horseshoe. When you find the group which forms the horseshoe you can thank your Lucky Stars. THIS IS NOT A MAGAZINE CONTEST Anyone Who Can Solve Puzzles May Win To Quickly advertise the name and products ol the Paris-American Pharmacal Company and make them better known we are dividing our profits and absolutely giving away 16 BIG CASH PRIZES, ranging from $1000 down, and a NEW HUDSON COACH for promptness— if the first prize winner is on time. Whafs still more — we will reward hundreds of others with $1.25 worth of our products, and duplicate prizes will be given on all awards in case of final ties. It costs you nothing to solve this puzzle. You do not have to subscribe to any magazine or secure any subscriptions to win any of the 16 BIG CASH PRIZES, ranging from $1000 down, or the Hudson Coach for promptness, with the $1000 Cash FIRST PRIZE. Neither is it necessary to sell anything. Anyone with a sharp eye may win this big cash prize of $1000.00 and in addition a brand new Hudson Coach for promptness, if on time — or $2400 in all. Why not you? Think of having a new Hudson Coach given you for your very own, and $1000 in cash to do with as you wish, or i f you prefer ,$2400 in all. Sixteen Big Prizes^ If you find the LUCKY STARS cut out this puzzle and SEND YOUR ANSWER QUICK Some sharp-eyed person is going to win the $1000 cash and the Hudson too, if on time. WHY NOT YOU? The Hudson, remember, is a prize for PROMPTNESS, if you win the $1000 you want to get the Hudson too. SEND YOUR ANSWER TODAY. We willletyou know at once how close you are to winning, how to get the $1000.00 cash first prize and make the Hudson yours; there will be no delay in giving you your award for solving this puzzle, so mail your answer AT ONCE. PARISAMERICAN PHARMACAL CO., Dept. 294 Fifth and Court Ave., Des Moines, Iowa FREE LARGE PHOTOGRAPH Of Your Favorite MOVIE STAR Size 8x10 with every Order of $2.00. ORIGINAL [PHOTOGRAPHS LATEST POSES LATEST STARS 3 for 50c 7 for $1.00 I 15 for $2.00 23 for S3. 00 40 for $5.00 100 for $10.00 Send for Your Favorites. I FREE SPECIAL OFFER I 6 LARGE PHOTOGRAPHS L> FREE WITH EVERY $10.00 ORDER 50 Different Poses of Rudolph Valentino HOLLYWOOD SCREEN EXCHANGE Drawer V-l, Dept. A, Hollywood, Calif.. U. S. A. John Gilbert Dolores Costello aveANewSkiri! WltlNKLES GONE! I FdECKLES GONE! In 3 Days! With New German Method ! On Aug Part of Face, Neck or Body 1 9 WORRY no more over your poor complexion, unsightly skin, blemishes or wrinkles. Learn FREE how to have a clear, new skin on face, neck, arms, hands or any part of body. Makes you look years younger. Brings out clear, smooth, unblemished skin and beautiful, youthlike complexion. Freckles, pimples, blackheads, large pores and surface wrinkles are GONE — because they're off. No bleaches, no clays, masks or other "coverups." All explained in wonderful new FREE book — "A New Skin in 3 Days." Send no money, just name and address, to MARVO, Dept. 81-S 1700 Broadway, NewYork, N.Y. PIMPLES STR0NGF0RTISM Reclaims Weak Men There's no place for you in this age of speed and pep if you are a lazy laggard, a listless, timid fellow — an apology for a man. The world wants men of energy and stamina and mental alertness. You don't fit in the picture if you haven't health and strength. Corporations won't have you. Men despise you. Women hate you — if you are a nervous weakling. Make Yourself Fit You are not fit if you are weak, sickly and underdeveloped. You dare not marry and ruin some trusting girl's life if dissipation and excesses have sapped your vitality. You can't save yourself with dope or drugs. They can never remove the cause of your weaknesses and will surely harm you. The only way you can be restored is through Nature's basic laws — as thev are taught through STRONGFORTISM. Free Book Gives Facts "Life's Energy Through Strongfortism" is an illustrated book of many pages telling startling intimate facts about the human body and how Lionel Strongfort, supreme in physical culture for over 30 years, developed his science of health and strength and brought it within the reach of thousands. Read this book — sent free of all cost — printed in either English, German or Spanish. Send for it today. STRONGFORT Builder of Health 1 LIONEL STRONGFORT. DIRECTOR PHYSICAL AND HEALTH SPECIALIST Dept. 675 Newark, New Jersey, U. S. A. USE THIS COUPON STRONGFORT INSTITUTE Dept. 675 Newark, N. J., U. S. A. Please send free my copy of your book without obligating me in any way or bringing a solicitor to me. Name. , .Occupation. Age Address Town State.