Picture Play Magazine (Mar-Jul 1929)

Record Details:

Title:
Picture Play Magazine
Date:
Mar-Jul 1929
Publisher:
New York, N.Y. : Street & Smith
Volume:
Picture-Play Magazine
Leaf #:
000238
Language:
English
Subjects:
motion pictures, Motion pictures -- United States -- Periodicals
Collection:
Fan Magazines, Hollywood Studio System, and Early Cinema
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Began publishing in 1915; mid-level fan magazine on par with Movie Classic and Screenland. Cost a twenty five cents an issue up until pricing pressure from New Movie (c. 1932) incited an across-the-board price decrease to 10 cents. Merged with Charm in 1941, which would later become Glamour magazine (1959). -- Anne Helen Petersen, 2013. Secondary sources consulted: Inside the Hollywood Fan Magazine by Anthony Slide and MovieMags.com.
Date Added:
November 10, 2022
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The world we live in Today the world is literally at our doors. A spin of a dial, and we listen to the President in Washington, or a football game in San Francisco. From our talking machines the greatest of operatic stars sing to us, the foremost dance orchestras play lively syncopation of our choosing. Our automobiles stand ready to whisk us over smooth boulevards to new scenes. Monday is no longer blue : the family washing is done by electricity : so, too, is the cooking, and the preserving of food, and the sweeping of floors. Yes, the world we live in has changed . . . changed marvelously for the better. Have you ever stopped to consider the part advertising has played in this change? Glance over the advertisements in this magazine. How many of the products mentioned are old friends of yours, familiar because you already own them or intend to get them soon ! And the articles in your own home. Every one of them, probably, is advertised, either here or elsewhere. The chances are you first learned of them through the advertisements. Advertising is important to you because it keeps you informed of the changes in the world. It tells you of new products, of improved designs and workmanship and materials. It helps you to spend your money wiselv and well. It points you to the better things of life. Advertising is the herald of progress.