Yearbook of radio and television (1957)

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NETWORK TELEVISION GROSS TIME CHARGES (XZX) Network Television % Jan.-Nov. Jan.-Nov. % Nov. 1956 Nov. 1955 Change 1956 1955 Change American $6,619,109 $6,496,236 + 1.9 $70,026,679 $45,091,856 +55.3 Coliumbia 19,866,463 16,866,314 +17.8 203,124,982 171,931,960 +18.1 DuMont . . . . . . . . 3,102,708 National 17,678,312 15,489,279 +14.1 170,305,798 147,373,918 +15.6 Total $44,163,884 $38,851,829 +13.7 $443,457,459 $367,500,442 +20.7 1956 Network Television Totals ABC CBS NBC Total January $ 6,382,046 $ 17,820,455 $ 14,695,116 $ 38,897,617 February 6,418,210 16,928,361 13,845,000 37,191,571 March 6,747,928 17,884,976 15,955,688 40,588,592 April 6,173,922 17,688,950 15,136,596 38,979,468 May 6,639,132 18,260,894 15,710,403 40,610,420 June 6,119,917 17,935,789 14,186,929 38,242,636 July 5,532,030 18,481,719 13,733,765 37,747,514 August 6,842,292 19,430,748 16,323,549 42,596,589 September 5,673,910 18,399,872 14,889,920 38,963,702 October 6,878,183 20,446,755 18,150,520 45,475,458 November 6,619,109 19,866,463 17,678,312 44,163,884 December 6,699,450 20,395,400 17,666,721 44,761,571 Total $76,726,129 $223,520,382 $187,921^123 $488,167,634 Effective iSepteimber 15, 1955, DuMont Television Network changed froon a national network to a local operation. Source: Publishers Information Bureau, Inc. 39