Radio annual (1954)

Record Details:

Title:
Radio annual
Date:
1954
Publisher:
New York : Radio Daily Corp.
Volume:
Radio annual and television yearbook (1954)
Leaf #:
0001322
Language:
English
Collection:
Year Book and Broadcasting & Recorded Sound
Format:
Annuals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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<►<►<► COMMERCIAL TV PROGRAMS <►<►<► TITLE SPONSOR-PRODUCT STATION ADVERTISING AGENCY TIrose Two Toast of the Town Procter & Gamble Co. (Tide, Drene, Camay) Lincoln-Mercury Dealers (Cars) NBC-TV CBS-TV Benton & Bowles, Inc. Kenyon & Eckhardt, Inc. Today Tom Corbett, Space Cadet Co-operative Sponsors International Shoe Co. (Red Goose Shoes) NBC-TV DuMont D'Arcy Advertising Co. Tootsie Hippodrome Sweets Co. of America, Inc. (Tootsie Rolls) ABC-TV Moselle & Eisen Top Stake Horse Races Gillette Safety Razor Co. NBC-TV Maxon, Inc. Topper R. J. Reynolds Tobacco Co. (Camel Cigarettes) CBS-TV Wm. Esty Co., Inc. Touchdown Thrills of All Time Parker Pen Co. (Pens) DuMont J. Walter Thompson Co. Treasury Men in Action The Borden Company (Instant Coffee) NBC-TV Doherty, Clifford, Steers & Shenfield, Inc. TV Teen Club Sweets Co. of America^ Inc. (Tootsie Rolls) ABC-TV Moselle & Eisen Twenty Questions Two for the Money Bauer & Black (Curad Plastic Bandages) P. Lorillard Co. (Old Cold Cigarettes) U DuMont CBS-TV NBC -TV Leo Burnett Co., Inc. Lennen & Newell, Inc. U. S. Steel Hour U. S. Steel Corp. (Institutional) V B.B.D. & 0. Valiant Lady Vacation Land America General Mills, Inc. (Cake and biscuit mixes) The Toni Co. (Prom, White Rain Shampoo) Pram Corp, CBS-TV NBC-TV Knox Reeves Advertising Co. Leo Burnett Co., Inc. Van Sant Dugdale, Inc. Voice of Firestone Firestone Tire & Rubber Co. (Tires, tubes, batteries) W NBC-TV Sweeney & James Co. Waring, Fred Show General Electric Co. (Institutional) CBS-TV B.B.D. & 0. Welcome Travelers What's My Line? Procter & Gamble Co. (Prell, Ivory Snow) EKCO Products Co. (Cutlery) Jules Montenier, Inc. (Stoppette. Poof, Finesse) Remington Rand, Inc. (Electric Shavers) 1270 NBC-TV CBS-TV Dancer-Fltzgerald-Sample, Inc. Earle Ludgin & Co. Young ^ RubJc^m, Inc.