Radio broadcast .. (1922-30)

THE TUBE BUSINESS FINANCIAL NOTES CECO OFFERS rights to its shareholders, one share for every five now held. For the first eight months of the year, Ken-Rad reported net earnings of $242,471 after deducting all charges but taxes. This com- pares with $123,127 for the same period of last year. Earnings are estimated to be $4 a share for the year. CeCo's net income for September was $88,147 after deducting charges, royalties, and taxes. Public offering is to be made of 49,000sharesof no par value stock of the Tungsten Electric Corpora- tion. This company was organized to ac- quire Callite Products Co., Inc., Indepen- dent Contact Manufacturing Co., Inc., International Wire Co., Inc., and Precision Metal Products Co., manufacturers of tungsten and molybdenum products for the electrical equipment industry. The National Union Radio Corporation has acquired the assets of the Northern Manufacturing Company, makers of Mar- athon and other tubes. An exchange of stock of the two companies is made on the basis of 2% share of National Union for one share of Northern. The exchange involves 70,000 shares of Northern stock. SALES NOTES SEPTEMBER DEFOREST sales set an all time record, 37 per cent, above August. Gold Seal reports unfilled orders amount- ing to six million dollars. Marvin reports a single order for one million tubes, a con- tract amounting to $800,000. Ferryman sales in September were up 185 per cent, and in nine months were up 202 per cent, from one year ago. CeCo sales for August aggregated $302,151 or 196 per cent, above one year ago. Cable's (Speed) August sales were three times as great as those for the same period last year. In September the company had orders on hand for 2,000,000 tubes. TUBE SHORTAGE IN OHIO IN SEPTEMBER a shortage of tubes was reported in the Cleveland district. Jobbers in the Ohio city reported they were unable to get a sufficient supply of tubes to serve their clientele. MAKING 25,000 TUBES A DAY Six MARVIN PLANTS which were running at 18.000 tubes a day in October will be speeded up to 25,000 a day in November to fill contracts on [hand. This is sufficient proof, according to F. A. LaBaw, sales manager of Marvin, that Mar- vin is following the cor- rect policy. Manufac- ml turers who make ar- j^B__&__^ rangements with set makers are likely to find themselves in hot The Customer Depends on the Serviceman BY L. P. NAYLOR Sales Manager, Arclurus Radio Tube Co. MY FIRST THOUGHT in regard to the serv- iceman and his rela- tion to the sale of tubes is that he is a hindrance to tube manufacturers. This does not mean that he cannot prove to be just the opposite and in even greater propor- tions. Perhaps this is the result of poor tube L. P AW/or v *-/! }JWl liUUC construction and habit on the part of the serviceman. The average serviceman makes his call with the idea that the fault is with one or more of the tubes. He believes the set is perfect because he has either tested it before the sale or because he has tested a good number of similar sets sold by his employer. He overlooks the fact that he likewise tests a large percentage of the tubes. He is too ready to believe the tube will not stand up—probably as a result of Past experience with inferior tubes. When the serviceman tells the customer that the reason for poor reception is tubes his personal opinion, the likes and dislikes or preference for the tube of a certain man- ufacturer plays a big part. If the serviceman will change his atti- tude and be fair with respect to present- day tubes, much will be gained. The serviceman's intimate contact with- in the home of the customer places him in a position to have his actions mean more than will any other contact. Radio set owners have a right to depend on the serviceman. What he does and says will govern the entire case. water when "in times of stress they are confronted with binding alliances which have to receive first consideration." VALUE OF TIME ON THE AIR DOES TIME ON the air pay the tube manufacturer? H. H. Steinle, of the Triad Manufacturing Company, believes it does. "We believe that a considerable percentage of our present business is due largely to the reaction to our radio pro- grams. They serve as a means of acquaint- ing the prospective buyer with our prod- uct. The next logical step is for him to visit the dealer's store." Mr. Steinle backs up the radio advertising with aggressive newspaper advertising in the leading cities. AVERAGE TUBE PRICES Chester Braselton, president of Arcturus I«oo 92 2, the avera ge price per tube was $6; 1923 $3.77; 1924 $3; 1925 $2.40; 1926 $1.93; 1927 $1.63; 1928 $2.19 PRODUCTION NOTES - T!™ 3 , MUNDER ELECTRICAL Co., Spring- field, Mass., has increased production to 6000 tubes a day. This firm makes Vox tubes and tubes for the Radio Retailers' Ass'n. DeForest is operating two plants with a total floor space of 150,000 square feet, has over 2000 employees, and passes for shipment over 25,000 tubes a day. Cable is operating four plants which do nothin" but supply raw materials for Speed tubes. I he CeCo factory operates 23 hours a day; one hour in the early morning is allowed lor the plant to cool off. Hy-Vac has moved into a newly purchased building in New- ark. It has about 225,000 square feet of floor space. The September production aim of this company was 15,000 tubes per day. George Duff, president, Gustave Binder vice president and treasurer, and J. Frank- lin Dorsey, secretary, are Hy-Vac officers. THE NATIONAL UNION MERGER AN OFFICIAL of one of the constituent companies making up the National Union Radio Corporation had the following to say regarding the amalgamation and what it will mean to the individual companies: "This is not only a business merger; it is at the same time, a merger of the busi- ness brains, merchandising genius, and the engineering talents and experience of these four big organizations, together with a merger of their finances. All of the advan- tages accruing from this enhancement of facilities will be reflected directly in the product itself. " Added to this are the advantages which result from the right to utilize the patents of the Radio Corporation of America, General Electric Company, and Westing- house Electric and Manufacturing Com- pany plus all that is implied by the two- million dollar investment by the Radio Corporation of America in the new com- pany. It will be readily seen that the cli- ents of the divisions of the National Union Radio Corporation are happily connected with one of the largest and most progress- ive units in the entire tube industry." HARRY HOLMES RESIGNS F. A. LaBaw 96 AVERAGE RETAIL PRICES of radio tubes have decreased and then increased accord- ing to the following table prepared by • DECEMBER 1929 • EFFECTIVE OCTOBER Holmes resigned as director of sales of the De Forest Radio Com- pany after an associa- tion with the company since its reorganization in June, 1928. At the time this was written (October 20), Mr. Holmes had formed no other connection in the radio business. 14, Harry C. H. C. Holmes