Radio daily (Oct-Dec 1937)

The National Daily Newspaper off Commercial Radio and Television VOL. 2. NO. 72 NEW YORK, N. Y., TUESDAY. OCTOBER 12, 1937 FIVE CENTS NAB Showdown Starts Special Convention Opening Today Loaded With Dynamite — IRNA Holds Up Several AFM Clauses JEAN HUT TO STAR IN CHESE6R0UGH SERIES West Coast Bureau, RADIO DAILY Los Angeles — Jean Hersholt has been signed by the Chesebrough Mfg. Co. (vaseline) to star in a new series beginning Nov. 7 at 2:30-3 p.m. over the coast-to-coast CBS network. A repeat will be aired at 5:30 p.m. Chesebrough used to be a consistent user of radio for some years, but has been off the air of late. Program precedes the New York Philharmon(Continued on Page 2) Admiracion Laboratories Renews on Mutual Hookup Admiracion Laboratories Inc. has renewed Sunday show over Mutual network of 14 stations effective Oct. 17. Tim and Irene remain as headliners, with D'Artega and his orchestra and Hal Gordon vocalist. Test Campaign Started By Midwest Radio Corp. Cincinnati — Midwest Radio Corp. of this city, operating on a factoryto-consumer basis, has started a test air campaign in five cities where it has 16 factory branch showrooms. Announcements are now scheduled five times weekly over KDKA, Pittsburgh; WCFL, Chicago; WHK, Cleveland; WHN, New York, and WFIL, Philadelphia. Key Advertising Co., Cincinnati, is the agency. Hickok Oil Test Series Kansas City — Russell C. Comer advertising agency has sold the quarterhour script show, "Adventures of Clem and Tina", to Hickok Oil Co. for a test campaign over WJR, Detroit. KVOD Drama Splurge Denver — KVOD plans to produce a heavy schedule of local talent and staff shows this winter, with sponsors taking to the idea. "Swanee Shore", kid serial, has started; "Voice of Death" and "Court of Cars" are in preparation, along with a series of weekly plays, and others are contemplated. C. & K. Foods is sponsoring "Swanee Shore". Sarnoff Tuning Up David Samoff, RCA president, has gone in for physical culture, but seriously. Strip across the board is six days weekly at 7 a.m.. when Artie McGovern, well known conditioner of big shots, arrives at the Sarnoff home and puts the RCA prexy through the routine. SUPREME COURT TO HEAR RADIO PATENR00L CASE Washington Bureau, RADIO DAILY Washington — U. S. Supreme Court yesterday agreed to hear the case of General Talking Pictures Corp. vs. Western Electric involving licensing rights under the patent pooling arrangement of RCA, Western Electric, A.T.&T. and Electrical Research Products. G.T.P. appealed the Second Circuit (New York) Court of Appeals (Continued on Page 7) Fri. Eve Football Spot Is Wanted by Chrysler Chrysler is reported dickering for a Friday evening spot on CBS to air a football summary and forecast using Frank G. Menke, columnist, as commentator, John Reed King, announcer, and Ann Leaf, organist. Un (Continued on Page 2) WGRM Making Bow Granada, Miss. — WGRM, new local station, expects to be on the air about Oct. 18. KSTP Educational Parley Draws Prominent Speakers St. Paul — Big-time names in the educational and broadcasting fields have been obtained by KSTP for the first annual northwest educational broadcasting conference on Oct. 16, called and sponsored by the station in an effort to aid civic and educa(Continued on page 5) FATHER COUGHLIN DROPS NEW FALL RADIO SERIES Detroit — As a result of pressure from his superiors, particularly Archbishop Edward Mooney, who objected to his attacks on the administration, Father Charles Coughlin is abandoning his new radio series which was to have started Oct. 31 over 35 stations for 26 weeks. Aircasters Inc. of this city has just recently set the network for the series, in a Sunday 4-5 p.m. spot. Texas Broadcasters Oppose Ascap Tax Bill Texas delegation of broadcasters now in the city went on record yesterday as being opposed to the bill introduced in the Texas legislature calling for a 25 per cent tax on gross collections of such organizations as Ascap. Bill also asked that Ascap (.Continued on Page 5) Roosevelt on All Webs President Roosevelt's "fireside chat" at 9:30-10 o'clock tonight will be heard over all three national networks, CBS, NBC and Mutual, with a large number of independent stations also picking up. The newly created NBC Symphony Orchestra, under the direction of three of the greatest living conductors, will be aired over the combined NBC Red and Blue networks on Saturdays, 10-11:30 p.m., beginning Nov. 13. Time previously announced for series was 9-10:30 spot, but network believed later spot would be better for entire country as a whole. Program is being aired (Continued on Page 3) By M. H. SHAPIRO Associate Editor, RADIO DAILY Seeking to clear the deck for the NAB convention which gets under way this morning to iron out its end of the AFM situation and go ahead with its reorganization plans, more than 100 members of the Independent Radio Network Affiliates gathered in the Waldorf-Astoria yesterday and during the forenoon session partly okayed work of its Special Advisory Committee. The 5% per cent levy on gross receipts (less (Continued on Page 3) WM.S. HEDGES REJOINING NBC STATION RELATIONS William S. Hedges, recently resigned as vice-president of Crosley Corp. and general manager of WLW and WSAI, the Crosley stations in Cincinnati, is understood to be on the verge of returning to NBC station relations department. Hedges, before (Continued on Page 7) Weiss and McDougall Form New Ad Agency Chicago — Following resignations as vice-presidents of Henri Hurst McDonald Agency, E. H. Weiss, radio director, and Charles H. McDougall, art director, are forming a new advertising agency to be called McDougall & Weiss, with headquarters in New York and offices in the Wrigley Bldg. here. WQAHI Makes News Miami — Broadcasting of a firelighting demonstration last week by WQAM rated newspaper coverage with a nice big picture that included Commercial Manager Norman McKay, who was at the mike for the event. Station was so taken by surprise at getting newspaper recognition on the stunt that it is starting a scrap book. Combined Red-Blue Networks Get NBC Symphony Orchestra