Radio daily (Oct-Dec 1949)

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RADIO DAILY: Monday, October 10,1949 Trammell Heads NBC Board; McConnell Named Web Pres. (Continued relinquishing the post as president of NBC came with dramatic sud denness on Friday morning. Rumors had been current in radio for some time that he might retire as president. However the dopesters had not included the name of McConnell as the probable successor to President Trammell. Has Imoressive Background McConnell, who was elected executive vice-president of RCA last July, will brifig to the NBC presidency an impressive record of accomplishments as a lawyer, finance executive and administrator. He was vice-president in charge of finance of RCA prior to becoming executive vice-president and has been associated with the corporation since 1941. In that year, he joined the Legal Department of the RCA Manufacturing Company, now the RCA Victor division. He became General Counsel of the organization in 1942. and three years later he was elected vice-president and general attornev of the RCA Victor division. From April, 1947. to January, 1949, he served the same division as viceDresident in charge of Law and Finance. A native of Davidson, N. C, McConnell was graduated from Davidson college in 1927. In 1931, he received a Law degree from the University of Virginia. He practiced law in West Palm Beach, Fla., and in Charlotte, N. C. In 1935, McConnell became an associate in the New York law firm of Cotton, Franklin. Wright and Gordon (now Cahill, Gordon, Zachry & Reindel) , where he specialized in legal ohases of government regulation of corporate enterprises. He is a member of the Phi Beta Kappa and Kappa Alpha fraternities. Trammel! Issues Statement Trammell, in recommending the appointment of McConnell as president of the network, issued the following statement: "For some time it has been evident that with the rapid development of television and the changes in radio broadcasting technique, I could better serve the interests of the National Broadcasting Company by being relieved of administrative from Page 1 ) duties and be able to devote more of my time to client, talent and station relations in both radio and television. In selecting Mr. McConnell to be President of the National Broadcasting Company, I am confident he will contribute materially to the continued success of our operations in the changing era ahead. Mr. McConnell, who is forty-three years of age, has been associated with the operations of RCA for the past twelve years. He has had sue cessful experience in finance, law and business administration. Prior to his election today as President of the National Broadcasting Company, Mr. McConnell was Executive VicePresident of RCA and worked closely with NBC in dealing with its expanded business problems. Mr. McConnell is thoroughly familiar with our operations and personnel and his election, I know, will be enthusiastically applauded within and outside the Company." General Sarnoii Comments General Sarnoff, who is vacating the chairmanship of the NBC board in favor of Trammell, said: "The step was taken because we agreed with Mr. Trammell's view that expansion of the broadcasting business which the growth of television makes possible and changing conditions in the industry, required him to be freed from administrative duties so that he can give more of his time to talent, client and station relations, and to the major developments of the Company. My interest in NBC continues as heretofore and I remain a member of its Board of Directors." Became President in 1940 Trammell has been president of NBC since July 1940, and has held important executive positions in NBC and RCA for more than twenty-six years. Mr. Trammell joined RCA in San Francisco in April, 1923, and transferred to the National Broadcasting Company in March, 1928, as a salesman. In May, 1928, he was made Manager and Vice-President of the Central Division with headquarters in Chicago. In December, 1938, he was made Executive Vice-President of the Company in New York. Fair Trade Manufacturers Spend $318,124,185 In '48 Manufacturers in 12 fields in which fair trade is prevelant, spent $381,124,185 on national advertising in radio, newspapers and magazines during 1948, it was announced in a memorandum on "Fair Trade and Prices" released Friday by Dr. John W. Dargavel, chairman of the Bureau of Education on Fair Trade. This amount constitutes 41 per cent of the over-all total of $922,358,413 spent for national advertising in these three media, Dr. Dargavel said. Bunche TalkOnWQXR Scheduled For October 14 Dr. Ralph Bunche, of the United Nations staff, will be heard exclusively over WQXR, New York, in an address on "A World Unity of People" at the Harlem YWCA on Friday, Oct. 14, 9:30-9:45 p.m. Stork News Dan Morlcy, program director of Bruce Chapman Productions, is the father of a girl, Linda, born Oct. 3 in New York. Mrs. Morley is the former Ruth Homond. BERT PEARL Ace MC and mainspring ol the happy tang • sings, plays piano, directs EDDIE ALLEN THE "SWOON GOON CLIFF McKAY CLARINET' SAX AND VOCALIST JIMMIE NAMARO XYLOPHONIST PIANIST HUGH BARTLETT ANNOUNCER KATHLEEN STOKES INTERNATIONALLY KNOWN ORGANIST JOE NIOSI bass violinist or TOP NET SHOWS BOB GIMBY TRUMPET AND VICTOR RrCQRDING ARTIST B LAI N MA THE CONCIRT VIOLINIST PLUS I00GIE W00GIE GEORGE TEMPLE ACTOR AND PRODUCER J 14-9 Rating NOW TRANSCRIBED AND AVAILABLE FOR LOCAL AND REGIONAL SPONSORSHIP IN THE U.S.A. the most fun-sational show in radio history — the show that holds the four topmost honors over the Trans-Canadian network of the C. B. C. • LARGEST RADIO AUDIENCE • TOP NETWORK DAYTIME PROGRAM • TOP SPONSOR IDENTIFICATION • BEAVER AWARD (RADIO'S OSCAR) And Jleiel the. PtoaJ . . . . . . FROM A LISTENER: "May God bless each member of your cast in your efforts to cheer us and make our lives a little brighter." N.M.L, Norwood, N. Y. . . . FROM AN AGENCY: "I was not surprised when surveys taken in six cities gave the Happy Gang show a first in five out of six markets." Mary R. Miller, Radio Director, Newman, Lynde & Associates Inc. . . . FROM A SPONSOR: "Happy Gang sponsors will find themselves featuring a show that's sure to bring favourable comment, friends, contacts and best of all — increased sales." Foremost Dairies For exclusive rights in your locality, order your audition samples NOW. All offers subject to prior sale. GARRY J. CARTER NEW YORK 366 Madison Avenue Vanderb'lt 6 3417 BUFFALO 1373 Fiilmate Avenue Ba-ley OS20