Radio daily (Oct-Dec 1949)

Monday. October 17. 1949 RADIO DAILY: Observance Of United Nations Day Will Be Aided Via Radio And Tele (Continued from Page 1) four major networks for a "pool" broadcast of the laying of the cornerstone of the new UN building on New York's East Side, tentatively scheduled for 12:30-1 p.m., EST, Oct. 24. President Truman is expected to officiate at the ceremony. The Radio and Television Committee of the National Citizens' Committee for United Nations Day, in cooperation with other subcommittees in the UN itself, has distributed to stations throughout the country four different program aids, according to Robert K. Richards, director of public relations for the NAB and chairman of the Committee. A special kit, prepared by the Advertising Committee under the direction of Samuel C. Gale, v-p of General Mills, Inc., and chairman of the Committee, was mailed Oct. 1. BMI Furnishes Music A special musical continuity for a half-hour program, prepared by BMI under the direction of its president Carl Haverlin, was mailed last week. The program is entitled: "According to the Record." Also mailed last week was a fact sheet of background material, prepared by the NAB. Scheduled for mailing this week is a transcribed quarter-hour feature, "Birthday Story," prepared under the direction of the Radio Division of the United Nations. Mrs. Dorothy Lewis of the Radio Division is in charge of distribution. Included in the material released through the National Citizens' Committee were translations of English language material. About 170 stations broadcasting foreign language programs received this material last week. These translations, prepared under the direction of Read Lewis of the Common Council for American Unity, were arranged for by Arnold Hartley, director of programs of radio station WOV, New York, and chairman of the NAB's foreign language subcommittee, Unaffiliated Stations' Committee. Languages covered are Polish, Italian, German, Bohemian, Yiddish, Spanish and Serbo-Croation. Kits Furnished Stations United Nations Day material also has been released through the Advertising Council, Inc. A radio kit has been mailed to more than 2,000 local stations. The kit consists of a campaign radio fact sheet, ten 1minuie spots, ten 30-second spots and two pages of station breaks. Announcements have been translated into seven major languages. The Advertising Council's kit also contains the text of the Presidential proclamation of United Nations Day for Oct. 24 and a statement by Secretary of State Dean Acheson. The kit is prefaced by a joint letter to all broadcasters from J. R. Poppele, president of the Television Broadcasters Assn.; William E. Ware, president of the Frequency Modulation Assn., and Robert K. Richards of the NAB. The form letter urges broadcasters to use the material "with the enthusiasm which has won such acclaim for American broadcasting as the medium which does the job when the job needs doing." Cooperating with The Advertising Council on the United Nations Day campaign . are the National Retail Dry Goods Association, the Western Newspaper Union, National Association of Broadcasters and the Interracial Press of America. Judy Kwis is The Advertising Council's staff executive on the United Nations Day campaign. Programs to Salute UN The major networks will mark the occasion with special dedications on their regularly-sponsored programs and with the airing of special anniversary shows. "The Telephone Hour" has been selected from NBC's entire schedule to give the network's coast-to-coast salute to UN Day, 9-9:30 p.m., EST. The program will feature Jascha Heifetz, a violinist who has been around the world four times and has appeared in major capitals throughout the world to bring to millions what has been described as "a sense of kinship and good will through the language of music." NBC also will repeat the UN Radio Division production, "Could Be," a documentary directed by Norman Corwin, on Oct. 23, 4-5 p.m., EST. The network's television show, "Kukla, Fran and Ollie," originating in Chicago, will weave into its action and dialogue a special United Nations theme on its Oct. 24th telecast. ABC programs which will make special mention of the national observance include "The Church and the Nation," 6: 15-6: 30 p.m., EST, Oct. 22; "Message of Israel," 10-10: 30 a.m., EST, Oct. 23; "National Vespers," 1:30-2 p.m., EST, Oct. 23; and "The Hour of Faith," 11:30-12 noon, EST, Oct. 23. General Carlos P. Romulo, president of the United Nations General Assembly, will speak during intermission on the Sunday, Oct. 23, program of the CBS Symphony Orchestra. Other CBS programs scheduled to participate in the observance on Oct. 24 will be the television show, "Lucky Pup," 6:30-6:45 p.m., EST; Arthur Godfrey's morning show and the evening AM and TV simulcast; Bill Leonard's "This is New York," 9:00-9:45 a.m.; Margaret Arlen, 8:309:00 a.m.; and Jack Sterling, 6:007:45 a.m. Worldwide Pickup Planned Mutual has set aside the 10:30-11 p.m., Oct. 24, period for a special half-hour program, consisting of pick-ups from around the world in connection with UN Day. The web's daily public service religious program, "Faith in our Time," on Oct. 24 will concern itself largely with the anniversary. The principle speaker on the program will be Dr. Franklin P. Cole. The MBS sustainers, "Tennessee Jamboree," 9:309:55 a.m., EST, and "Hoe-Down Party," 4:30-5 p.m., EST, will carry mentions. Another dedication will be included in the MBS children's program, "B-Bar-B Ranch," 5-5:30 p.m., EST. Committee Busy Members of the Radio and Television Committee of the National Citizens' Committee, who have worked out plans for the special observance via radio and television, include: Robert K. Richards, chairman; Ted Cott, vice-president in charge of programs, W N E W , New York; Arthur Feldman, director of special events, MBS; Sterling Fisher, manager, public affairs and education department, NBC; Earl H. Gammons, vice-president in charge of Washington office, CBS; Arnold B. Hart1 e y ; George Jennings, director, School Broadcast Conference, Chicago; J. R. Poppele; Frank M. Russell, vice-president, NBC; Robert Saudek, vice-president, ABC; James Secrest, director of public relations, Radio Manufacturers Association; Davidson Taylor, vice-president and director of public affairs, CBS; and William E. Ware. Statement by Davis Malcolm W. Davis, chairman of the National Citizens' Committee for United Nations Day, said of plans for radio and television participation in the observance: "We have grown accustomed to the enthusiastic participation of our broadcasting industry in events calculated to benefit the people of America. Perhaps, therefore, we fail sometimes to express our gratitude. Broadcasting's inspired support of the Committee in its plans for United Nations Day richly deserves the genuine acknowledgement of all of us identified with the effort directly — and of the peoples of the world who look hopefully to United Nations continuing success." Special inquiries should be directed to David Bernstein, executive director, National Citizens' Committee for United Nations Day, 700 Jackson Place, NW, Washington 6, D. C. Joins KBS Sales Staff Chicago — Edwin R. Petersen, formerly sales executive in the midwest for ABC and the Mutual network, will join the Keystone Broadcasting System on Monday, Oct. 17 as special sales representative in Chicago, according to an announcement made by Naylor Rogers, executive vice-president of the network. Petersen was with ABC in Chicago for over 8 years as account executive handling some of their l'argest accounts. NAB Mailing Booklet On Int'l Broadcasting (Continued from Page 1) ernment relations, engineering and public relations and publications department. With profuse illustrations in the form of charts, diagrams, chapter heading illustrations, and an especially designed cover, the book contains a total of 64 pages. The work deals in detail with the NARBA and international telecommunication convention meetings, the "good neighbor" conferences on broadcasting, the problem of sharing the high frequencies, and the "gentlemen's agreement" on allocations. Chapters on international broadcasting cover political barriers, the United Nations and UNESCO, and the "Voice of America" broadcasts. Other parts deal with relations of broadcasters with the State Department, the FCC, the inter-governmental committees, the U. S. Advisory Commission on information, and other organizations. The book was intended, according to the original instruction of the NAB board of directors, adopted at its New Orleans meeting, to explain in concise language the importance of international allocation problems in their operations, and in their service to American radio listeners. It was recommended to the board by the special board committee on international radio affairs, under the chairmanship of Michael R. Hanna, WHCU, Ithaca, N. Y., who is a member of the NAB board. The engineering department of the NAB worked with Rankin in the preparation of the material. The text was written by Rankin. The book was designed and produced by the NAB public relations and publications department. Stork News Portland. Ore. — Phil Irwin, announcer for radio station KGW, NBC-affiliate, was presented by his wife Eloise with a new son, Mark Benjamin, on October 7. Send i3i r tlx d a <J reel in Do October 17 Radio Harris John Prosser lack Owens Marilyn Thome Claire Barry October 18 Helen Claire Louise Fitch William Drips J. D. Henry Jack Turner October 19 Tom Barton lack Shannon Clive Davis W. B. Ryan October 20 Leo O'Rourke Thomas Chalmers Benedict Gimbel. Jr. Clifford Peterson