Radio daily (Oct-Dec 1949)

Record Details:

Title:
Radio daily
Date:
Oct-Dec 1949
Publisher:
New York : Radio Daily Corp.
Volume:
Radio daily (Oct-Dec 1949)
Leaf #:
000207
Language:
English
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1937 by Jack Alicoate, who also published the New York-based FILM DAILY. Alicoate essentially took the same model he had used for film and applied it to the growing medium of broadcasting: publish a daily trade paper with headlines and short news stories and then an end-of-the-year annual with industry data and loads of advertisements. Today, v=broadcasting historians will find a great deal of policy, industry, station, and programming information inside RADIO DAILY and the RADIO ANNUAL. -- Eric Hoyt, 2015
Date Added:
March 28, 2024
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That's penetration Among all of the 257 stations heard within the WLW Merchandise-Able Area, The Nation's Station received six hours of all listening during an average week between 6 AM and Midnight — as compared to an average of less than one hour to the nine major competitive stations.* THAT'S PENETRATION! Listeners were tuned to . . . w| w Average of Nine Major Competitive Stations 184 minutes — 6 AM to 6 PM — 30 minutes 143 minutes — 6 PM to Midnight — 22 minutes 327 minutes — 6 AM to Midnight — 52 minutes WE REPEAT, that's penetration! Complete information may be obtained at any of the WLW Sales Offices: 140 West 9th St., Cincinnati 2, Ohio 630 Fifth Avenue, New York 20, N. Y. 360 North Michigan, Chicago 1 , III. 6381 Hollywood Blvd., Hollywood 28, Calif. 'Nielsen Radio Index, February March, 1949 when you want penetration you want WLW the nation's most merchandise-able station CROSLEY BROADCASTING CORPORATION