Radio showmanship (Sept 1940-May 1941)

Record Details:

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YOUR BUSINESS AT A GLANCE An index, classifying by businesses the various articles and services in Radio Showmanship. It's the quick way to find out what others in your business field are accomplishing through radio. Automobiles 16, 24, 35, 36 Flowers 35, 36 Auto Supplies 32 Furs 24 Bakeries 12, 26, 32 Gasoline 31 Beverages 26, 35, 36 Groceries 18, 24, 27, 33 Boys' Wear 14 Insurance 25 Cleaning-Laundry 30 Meat Products 11 Dairy Products 13 Men's Wear 8, 14, 33, 34 Department Stores. ... .13, 31, 35, 36 Drug Products 30 Electric Appliances 7 Farm Supplies 30 Finance 26 Real Estate 33 Tobaccos 31 Unions 25 Women's Wear 11 Plus Nine Other Businesses 34 MERCHANDISING REVIEW Programs and promotion ideas gathered from all parts of the country, grouped into departments for your convenience. One or more may prove adaptable to your business. Airing the New 24 Showmanship in Action 32 What the Program Did for Me .26 Johnny on the Spot 34 Yours for the Asking 27 Showmanviews 35 Showmanscoops 28 Showmantips 36 Proof O' the Pudding 30 Trends 37 Long Runs 31 In October 38 SEPTEMBER, 1 940 23