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A Sack Full of Xmas Profits!
"CHIMNEY CHATS WITH MRS. SANTA CLAUS"
A Tested 25-day Promotion
for the Toy Department of
YOUR LOCAL DEPARTMENT STORE
25 COMPLETE SCRIPTS
$50.00 for Series
# Takes only one announcer and a woman's voice.
% Excellent merchandising hooks, three of them!
# Costs nothing to produce.
# Brings outstanding results.
Write now for sample script and details of highly successful run for large St. Paul store. Show can also be used for any other type store selling Xmas toys! Kids love it! You will too!
NeWf novel, easy to sell! Let us give you the complete story!
Write
SHOWMANSCRIPTS
ROOM 218 1004 Marquette, Minneapolis 2, Minn.
HOW...
to Use Radio
Time buyers and sellers of radio time will want to file and refer to a series of articles on how to use radio which have appeared in trade magazines in seven different business fields. Written by Marie Ford, editor of Radio Showmanship Magazine, the articles cover every aspect of the successful use of broadcast advertising. The entire series is documented with specific examples from each business field.
BAKERIES
How Bakers Are Using the Airwares is told in a series of articles which have appeared each month, April, 1944 through September, 1946, in the American Baker Magazine. The series is to be condensed for publication by the National Association of Broadcasters.
BREWERS
How Brewers Use Radio was developed in a series of 21 articles published in Modern Brewery Age Magazine. A condensation of the material was published by the National Association of Broadcasters in a 32-page booklet titled Here's How.
FLORISTS
How Florists Use Radio successfully is the subject of an article scheduled for early publication by the F.T.D. News, the magazine of the Florists' Telegram Delivery Association, Inc.
HARDWARE DEALERS
Hardware Dealers Come Up for Air is the title of a series of four articles which appeared in Hardware World Magazine, August through November, 1944.
JEWELERS
Radio Promotion for Jewelers is described in a series of six articles published each month in the Jewelers Circular Keystone Magazine. The first column appeared in the April, 1946 issue.
LAUNDRIES
How Laundries Use Radio is told in six articles published in the following issues of Laundry Age Magazine: June 1, 1944; August 1, 1944; December 1, 1944; May 1, 1945; August, 1945, and September, 1945.
PUBLIC UTILITIES
Public Utilities on the Radio was an 11-page article which appeared in the July 18, 1946, issue of the Public Utilities Fortnightly Magazine.
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RADIO SHOWMANSHIP