Radio showmanship (Jan-Dec 1949)

the diners at the restaurant who answer his questions correctly, Whaley will offer other awards. views with bank presidents, farmers, ranch' ers, sportsmen and agricultural authorities will be featured on the series. "Baby Talk" by Tots A fifteen-minute show with a novel twist is making its debut over WOAI in San Antonio. What's new is that "Baby Talk" will consist of one hundred per cent masculine discussion of tiny tots. Cast is composed of Lee and Perry Dickey with music by Melvin Winters at the piano and organ. Suitable theme song is "Baby Face." • Morning Disc Show A new early morning disc show featuring Norman Kraeft as platter server has made its bow on WGN in Chicago. "Rise and Shine" will be aired Monday through Friday from 6 to 6:30 A. M. Music will be slanted at city and country listeners. • Dreams Come True at WDRC Dreams are becoming realities at WDRC, Hartford, Connecticut. Personnel of the station and their guests are being invited to put on their "dream shows" each Saturday at 1:15 P. M. Invitations mean that guests who will be given a chance to make their radio dream show come true. Newspaper columnists and prominent persons are among the guests who will be given a chance to make their radio dream show come true. • Banker Featured On Farm Program An unusual type of farm and ranch program, "The Roving Banker" is the new feature of WOAI in San Antonio. A halfhour of news, views, and interviews about the Texas outdoors scheduled for 6:30 A. M. each Saturday is the general outline of the show. "The Roving Banker" himself is Lucian Jones, vice-president in charge of agriculture and livestock division of the Alamo National Bank which sponsors the program. Jones and Bill Shomette, WOAI Farm and Ranch Director and emcee of the show, will visit surrounding communities. The plan is for them to participate in discussions of interest to listeners whose occupations and activities are allied with outof-door life. Live and transcribed inter Western Show Aired Tri-Weekly "Straight Arrow," a western adventure show, is being aired three times weekly now over WGN in Chicago. The new program will point up the role of the American Indian in the development of the West. Steve Adams is the Indian-born rancher hero who shoots golden arrows to announce he is on the trail of law-breakers. This will be an evening show Mondays from 7 to 7:30 P. M. and a late afternoon broadcast Tuesdays and Thursdays at 5 to 5:30 P. M. Rancher Steve Adams dons Comanche warpaint and hunting equipment for the series and mounts his golden palomino, Fury. Nabisco Shredded Wheat, part of the National Baking Company, sponsors the show. • Documentary Series Alcoholism takes the radio spotlight on "It's Your Life," documentary program being broadcast over WMAQ, Chicago. In a series of five programs the course of the typical victim of alcohol from his first to his last drink and eventual cure will be traced. Authentic tape-recorded interviews will tell how modern physical and psychiatric treatment can and does result in a complete recovery from the disease. • School Series Starts on WJEF A new series of programs involving the Grand Rapids High Schools, the Board of Education, and the Parent-Teacher Association has been started on WJEF, Grand Rapids, every Saturday from 5:00 to 5:30 P. M. Programs are recorded in the schools and rebroadcast at Saturday time. Visiting a different high school each week, WJEF will record programs of four different types: Musical features, making use of the various musical aggregations of the school; Forum programs, with representatives of debate and social science classes discussing current issues; Classroom programs, which will show the students and teachers at work, and sometimes employ "hidden microphone" techniques; and General programs, MARCH, 1949 21