Radio today (Apr-Dec 1939)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

New RCA Victor Radios and Victrolas NEW RCA VICTOR RADIOS On these pages are presented two of the new RCA Victor Radios— and three new Victrolas — all designed for use with television RCA Victor's new sales policy discards the old method of an annual introduction of new radios and Victrolas . . . eliminates usual big push and dealer loading and assures you A YEAR 'ROUND MERCHANDISING, SALES AND ADVERTISING PROGRAM THAT WILL BRING YOU NEW MERCHANDISE VALUES, NEW SALES AND ADVERTISING PROGRAMS EVERY MONTH OF THE YEAR! That's why now— more than ever— it will pay you to push RCA Victor! DESIGNED FOR USE WITH TELEVISION! Model 98K2...an 8-tube, 3-band instrument with Electric Tuning, Magic Eye, RCA Victor Metal Tubes, Plug-in for Victrola or Television Attachment, and many other fea tures. Only $8995 Don't let the arrival of television worry you over your radio and Victrola business. "Look ahead" planning by RCA Victor enables you to offer television as an extra attraction in new radio and Victrola models ON THE TWO PRECEDING PAGES RCA Victor has announced its first television receiving models. One of these, the Television Attachment, is designed to operate with the new RCA Victor Radios and Victrolas. As a result, your customers will not hesitate to buy these new instruments now. Because they can add television to them at low cost when telecasts are available in your locality. How? It's easy! The Television Attachment illustrated on the preceding pages can be readily attached to these new models— and presto—! A telecast may be received. The picture appears on the Television Attachment . . . the sound comes from the radio's loudspeaker. "Look ahead" planning by RCA Victor enables you to offer the amazing Television Jack in these new instruments. It is planning that reflects RCA Victor's constant efforts to make more money for you. Planning that really "looked ahead" when the new models were merely blueprints many months ago. Planning that now makes the advent of tele vision profitable for you. The Television Jack is a great sales feature— will help your RCA Victor sales. Feature it! DESIGNED FOR USE WITH TELEVISION! Little Nipper Model 9TX31...New edge-lighted dial, Plug-in for Victrola or Television Attachment, new low drain RCA Victor Tubes, powerful superheterodyne circuit, bu tenna, AC-DC operation, electro-dynamic speaker, only .... $g95* For finer radio performance — RCA Victor radio tubes. *A11 prices f.o.b. Camden, N. J., subject to change without notice. Trademarks "RCA Victor," "Victrola," "Victor," "Magic Eye," Registered U.S. Patent Office by RCA Manufacturing Company, Inc. New RCA Victor Money Maker! New RCA Victor Auto Radio Model M-70 will pep up your Spring and Summer sales! Fits any car— regardless of make, model or year . . . may be easily transferred from on e car to anoth er — and is loaded with sales features which include push-button and manual tuning, 8" speaker, 7 RCA Victor Tubes, and many others. Requires no special plates. Only $4495* . RADIOS MM RCA Manufacturing Co., Inc., Camden, N. J. 38 AADIO TODAY