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Listerine Antiseptic Stops Bad Breath 4Times BetferThan
AnyTooth Paste!
Stops Bad Breath up to 3-4 times longer!
Listerine Antiseptic was recently tested by a famous, independent research laboratory against leading tooth pastes. Listerine averaged at least four times more effective in stopping bad breath odors than any of the products tested. By actual test, Listerine Antiseptic stopped bad breath up to three to four times longer than the tooth pastes!
and for COLDS and SORE THROAT
(DUE TO COLDS)
A Product of The Lambert Company
No tooth paste-Regular, Ammoniated, or Chlorophyll -can give you Listerine's lasting protection
Before you go any place where you might offend ... on a date, to a party, to any business or social engagement . . . remember this: Far and away the most common cause of offensive breath is the bacterial fermentation of proteins which are always present in the mouth. So the best way to stop bad breath is to get at bacteria ... to get at the major cause of bad breath.
That's a job for an antiseptic. And that explains why. in clinical tests, Listerine Antiseptic averaged four times better in stopping bad breath than the leading tooth pastes it was tested against!
No tooth paste kills odor bacteria like this ... instantly
Listerine Antiseptic does for you what no tooth paste can possibly do. Listerine instantly kills bacteria — by millions — stops bad breath instantlv, and usually for hours on end. No tooth paste, of course, is antiseptic. Chlorophyll doesn't kill germs — but Listerine kills bacteria by millions, gives you lasting antiseptic protection against bad breath.
So, remember — especially before any date — gargle with Listerine, the most widely-used antiseptic in the world.
LISTERINE ACTS ON 3 AREAS WHERE BREATH ODORS CAN START
Look
at these
actual test
results
ODORS REDUCED— I HR.
iU i
LISTERINE TOOTH PASTE
ODORS REDUCED— 4 HR.
LISTERINE TOOTH PASTE
v
GARGLE LISTERINE ... Quick and Often
This pleasant precaution can help nip a cold in the bud or lessen its severity. The same is true in reducing the number of sore throats. That's because Listerine reaches way back on throat surfaces to kill millions of germs before they can invade throat tissues and cause much of the misery you associate with colds.