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REELandSLIDE 47
Don^t figure on getting back to the normal business you had. Figure on getting the BIG BUSINESS ahead. Many old methods must be scrapped — because they are not big enough for present opportunity. American Industry must make use of every available constructive force. Business men must be willing to welcome the new, and investigate with open minds.
For four years we have watched vivid, living, authentic motion pictures of history in the making. We are no longer satisfied with printed stories. They are tame by comparison with the actual event — with really seeing the thing as it happened.
In our search for the Truth we have become a nation of picture-worshippers, for "Seeing Is Believing." The Industrial Motion Picture convinces without argument. It entertains while it sells. A sale is a mental, not a physical transaction. The camera and the screen have perfected the power that lies in pictorial impression. Hence, the Industrial Motion Picture is a great constructive sales force — 100% efficient.
A Universal Industrial Motion Picture Has a GUARANTEED CIRCULATION of 20,000,000. It gets and holds the attention of 20,000,000 habitual picture gazers for 16 minutes.
UNIVERSAL GUARANTEED CIRCULATION MEANS THAT
Your Industrial Motion Picture Will be Shown
Wherever ^ou sa^ In any section of the country Advertised with
In any class of theatre Or all sections Posters, Slides,
Or all theatres At regular prices the same as Banners, Programs,
Booked in the regular Way Any dramatic feature film Newspapers and
Through 76 Universal Exhibitors report dates shown Free Publicity,
Exchanges And details of advertising done By Exhibitors.
This Is a Class of Circulation— GUARANTEED— You Have Never Had for Any Printed Advertisement
For approximately the cost of a page advertisement Instruct your secretary to mail us some of your
in a periodical of national circulation, a Universal latest advertising matter, and we will send you
Industrial Motion Picture gives you ten times the (without obligation) a suggested scenario — and
circulation. tell you the sort of a picture best suited to your
There is need for both, but just as the picture is the purpose, and the circulation you should use. If
most powerful factor in the printed advertisement — we can't help you we will be the first to tell
the motion picture is the perfection of that power. you so.
UNIVERSAL FILM MANUFACTURING CO.
Harry Levey, Manager — Industrial Department
Largest Manufacturers and Distributors of Industrial Motion Pictures in the Universe
1600 Broadway, New York
Please say, "As advertised in REEL and SLIDE" when you write to advertisers.