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REEL and SLIDE
43
"The Motion Picture in Advertising"
PA1
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INDUSTRIAL FILM PRODUCTIONS ARE SHOWN and FEATURED IN THE LEADING THEATRES EVERYWHERE
SEND TODAY for BOOKLET, "THE MOTION PICTURE IN ADVERTISING"
PATHE INDUSTRIAL DEPARTMENT
LEGGETT-GRUEN CORPORATION
Sole Representatives
220 West 42nd Street NEW YORK
YOU WANT:
— clear, sharp, brilliant pictures on your screen.
— a stereopticon that is light, durable and compact and simple to use.
— to operate with the least possible cost.
— to do away with hot, breakable glass slides (and express charges).
— no dirty carbons.
— to use many pictures of your own — at minimum cost.
All Objections to the Old Style Stereopticons Are Overcome in the New
1 frA film stereopticon J
The AUTOPTICON is a complete stereopticon using standard motion picture films instead of the old style, heavy, breakable glass slides. The transparencies are placed consecutively on the film in any desired sequence and in any number from I to ioo. The film is wound on the carrier reel, passes in front of the light aperture, and as fast as the pictures are projected, is rewound on the lower or take-up reel.
We Make a Special Lamp for Use With Gas.
Just Push a Button — and Your Picture Changes
We can supply films from your own pictures or on any subject you may want — many times better and at much lower cost than glass slides.
The "AUTOPTICON WAY" is the Modern Way. Write to Us Today.
Address, AUTOPTICON COMPANY
General Offices: 203 South Dearborn St.
CHICAGO, ILL
Please say, "As advertised in REEL and SLIDE," when you write to advertisers.