Screenland (Oct 1923-Mar 1924)

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BRISTOL PHOTOPLAY STUDIOS Suite 601A, Bristol Bldg., New York, N. Y. different' from what had been sold to the producer." Jesse L. Lasky, Vice-President of the Famous Players-Lasky Corporation, when asked about the court decision, said: "As was so often pointed out at the International Congress on Motion Picture Arts, held at the Waldorf-Astoria last June, a novel and a motion picture are essentially different art forms. Both have in common the telling of a story by characterization, but a novel depends on conversation and philosophizing, while the motion picture must tell the story by action. Consequently a director must confine himself to use whatever pictorial material can be brought within the range of the camera, and to this end he must necessarily make deviations from the incidents and situations described in some sixty thousand of a novelist's words. "I hold no brief for buying a title and throwing the story away. That has never been the policy of our concern. I do not believe that it is good policy to buy the screen rights to a widely read novel and then change the title. I do believe, however, that when the title is obviously unsuited to motion-picture purposes it should be discarded for a better one, and I believe we are justified in changing the title of a story such as Julian Street's 'Rita Coventry,' of which probably not more than 25,000 copies have been sold, although it is an excellent and well-told story. As a novel it never achieved any great success, and probably not more than 40,000 persons, mostly in New York, have read Mr. Stieet's story. Who are they compared to the millions of people who will see the picture which William de Mille has produced? And the title, 'Don't Call It Love,' which has been chosen for the picture, will of itself attract to the theatres ten times as many people as have read the novel. The Rheumatic History — From page 57 the same time. 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V, •!» lillMilltlllMllffl Don't send your manuscripts to studios until firstly protected by copyright. Plots accepted in any] formj revised criticised, copyrighted, marketed. We are right on the ground id daily touch with the studios. Not a school—no courses or books to sell. Advice free. UNIVERSAL SCENARIO CORPORATION 226 Security Bldg., Santa Monica and WestArvere., Hollywood, California — ... , „ , . . ,,, .„ Send for free Publishers Popular Scenario Writer sample cow Superfluous Hair 'Rid yourself of embarrassing, annoying, unsightly.superfluous hair on any part of the face or body. XZIT destroys superfluous hair, is absolutely harmless, will not injure most delicate skin, leaves it soft, clear and rosy.. Easy, pleasant to use, quick, sure. Not a depilatory. Write today . Let us convince you of this marvelous discovery or just send postal card saying "Send me XZIT" and we will mail at once, you paying postman $3.00 upon delivery. 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