Screenland (Nov 1944-Oct 1945)

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Romance can begin with a lovely smile! ryry Let your smile bring new happinessl Help keep it sparkling with Ipana and Massage! MORE POWER TO YOU, Plain Girl! You don't need to have real beauty to make you click. Learn from the girls who have the most fun — girls who find happiness, romance. Yes, learn that you can cast a spell with a smile! So smile, plain girl, smile. But be sure your smile is radiant, heart-warming in its charm. Remember, though, that such a smile needs sparkling teeth. And teeth that are sound and bright depend so much upon firm, healthy gums. Never ignore "Pink Tooth Brush"! If you see "pink" on your tooth brush, see your dentist at once! He may tell you your gums are sensitive— that modern soft foods have robbed them of exercise. And as thousands of dentists do, he may very likely suggest "the helpful stimulation of Ipana and massage." For Ipana Tooth Paste not only cleans teeth but, with massage, helps the health of the Product of Bristol-Myers gums as well. So massage a little Ipana onto your gums each time you clean your teeth. Circulation speeds up in the gumshelps them to new firmness. Start today with Ipana and massage. Help keep your gums firmer, your teeth brighter, your smile more appealing. S/a/f to da If with IPANA and MASSAGE It's a Great Life for the girl with a bright, flashing smile. Let Ipana and massage help keep your smile radiant! Screen LAND 3