Screenland (Nov 1950-Oct 1951)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

Contour ^cicetxi Kay Brunell selects these Helene of Hollywood Bras for their new high, rounded contour effect Fashion Selection #223 The Helene of Hollywood Bra on the right was designed for all occasions and costumes, as it can be worn with outfits strapless, haltered or be-sleeved. The smooth, broad back will keep it where it belongs, not down around your waist. A full deep-plunge, full separation and full circular-stitch give it soft, molded form. Stainless spring-wire. Sizes 32 — 36 in A cup and 32 — 38 in B or C cup. Colors are white or black. In nylon taffeta at about $5.00. Also in nylon lace, nylon lace edging, about $7.50. Fashion Selection #224 Unequalled for molding and holding qualities is Helene's contour cup bra at the left. Gentle but firm support is the net result of the circular-stitch design of the cup. In sizes 32 — 36 A cup; 32 — 38 B cup; 32 — 40 C cup. Comes in white or pink cotton broadcloth at about $2.50. In white or black rayon satin at about $2.50. In nylon sheer, white or black, at about $3.00, but only to size 38 C. And in white, pink or black nylon taffeta for about $3.50. Fashion Selection #225 At right, new flattery for the heavier figure. Helene of Hollywood creation with shoulder straps beginning at the base of the bra for perfect uplift and added comfort. Straps are adjustable in back. White or pink broadcloth. Sizes 34 — 44 in B or C cup, about $2.50. 3-1 — 44 D cup, about $3.00. Ventilated nylon with elastic gore under arm in white only. 34 — 44 B or C cup at about $4.00. These bra.? may be -purchased at the following stores: Saks 34th. New York, N. Y. The Broadway Department Stores, Los Angeles, Calif. The EJecbt Company, Washington, I). C. The White House, San Francisco, Calif. MeierFrank, Portland, Ore. 52