Screenland Plus TV-Land (Jul 1959 - May 1960)

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SCREENLAND / fashions J. HE DAYS WHEN you pulled on a plain shirt and a pair of shorts for summer relaxing are definitely over. You still relax, of course, but now you dress up to do it. The big trend in the new play clothes is easy fabrics plus fancy touches. Now you look feminine even while you go fishing, you're pretty on a picnic, and you're high fashion on a hike! This season's crop of vacation clothes offers glamoured-up versions of everything from blue jeans to knitted pullovers. Shorts, slacks, clamdiggers, culottes, tops, play skirts and separates of all kinds have gone feminine. Somehow the contrast between casual clothes that can take more or less rugged outdoor life, and outright furbelows, makes everything more fun! Here are some of the fancy-schmancy touches to look for when you shop for vacation clothes this year: fruits and flowers appliqued all over the place; embroidery even on tough fabrics; embroidered braid; ruffles in unexpected places; sashes; cape and bertha effects; and big sleeves, especially the new lantern sleeves. The fashions on this page are good examples. Instead of a plain pullover, choose the striped one with the fringe on the bottom (opposite), with a matching fringed sash. Then add an open mesh boater, with a striped hat band. Or choose white sharkskin (upper right) appliqued in brilliant flowers, and belted with same! Or contrast (lower right) a striped-lined capelet covering your shoulders, with very brief shorts that bare most of your leg! Naturally, perked up as your play clothes may be, you want to relax in them without worrying about wrinkling or whether or not they'll launder. Well, relax all you want. All four fashions shown here are made with easy-care Arnel. They wash like dreams — even in a washing machine! 50