Showmen's Trade Review (Apr-Jun 1939)

Record Details:

Title:
Showmen's Trade Review
Date:
Apr-Jun 1939
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000283
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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May 20, 1939 SHOWMEN'S T R A D E REVIEW Page 23 RKO-RADIO (Continued) UNIVERSAL 1938-39 VITAPHONE-WARNER BROS. (Con.) Comment Running Time Reviewed Issue of Comment NU-ATLAS MUSICALS (13) Arcnde Varieties Fair Cafe Rendezvous Hello Mama Fair Readin'. Writin' and Rhythm Samovar Serenade Styles and Smiles Good Talent Auction Fair Tropical Topics Under a Gypsy Moon ..Just Filler Venetian Moonlight 1 1 10 9 10 10 10 10 10 QUINTUPLETS (I) RADIO FLASH (4) Dog Gone Hectic Honeymoon Plumb Crazy . . . . Poor 16 . Funny 17 16 RAY WHITLEY (4) Prairie Papas 18 Ranch House Romeo Western Welcome . . . Diverting 17 . Entertaining 20 REELISMS (9) Air Waves Outstanding Dude Ranch Exceptional .... Gold Newsreel Unusual Pilot Boat Interesting Submarine Circus Unusual Television Very Interesting Trans America Fair 10 10 10 10 8 10 9 10 10 10 10 8 10 10 10 . 5/ (;/,39 .Not Rev. . 4/ 8/39 .Not Rev. Not Rev. .10/ 1/38 . 10/29/38 .Not Rev. . 9/ 3/38 .Not Rev. . 5/ 6/39 . 10/29/38 Not Rev. Not Rev. . 4/ 8/39 . 5/14/38 , 3/18/39 11/ 5/38 Not Rev. , 12/10/38 , 2/ 4/39 .10/ 1/38 5/6/31 . 10/22/38 , 4/22/39 .11/ 5/38 . 12/10/38 . 2/4/39 .10/ 1/38 . 9/ 3/38 . 2/ 4/.39 5/ 6/39 . 3/18/39 . 4/ 8/39 SHEILA BARRETT (4) SPORTSCOPES (13) Big Leaguers Good Bird Dogs Excellent . . Blue Grass Excellent Bow String Excellent Deep End Excellent Fisherman's Paradise. . . Fascinating On the Wing Remarkable Smooth Approach Very Good 9 Snow Falls Thrills and Spills . . 9 Sporting Wings Very Good 9 20th CENTURY-FOX 1938-39 ADVENTURES OF A NEWSREEL CAMERAMAN (4) Athletic Oddities 9 . . Not Rev. Daily Diet of Danger. .. Fast Action 9 .11/19/38 Filming Big Thrills 91/2.. Not Rev. Recording Modern Science Very Good 10 .. 8/20/38 FASHION FORECASTS (4) (Tech.) Autumn Fashions Eye Filling 10 .10/15/38 Spi'ing and Summer Fashions Excellent 9 .. 4/15/39 Winter Styles Very Good 10 ..12/24/38 LEW LEHR'S KINDERGARTEN (6) Muscle Maulers Very Funny 10 .. 4/29/39 What Every Boy Should Know 10 . . Not Rev. What Every Girl Should Know Problematical 10 ..10/15/38 What Every Inventor Should Know 10 . . Not Rev. MAGIC CARPET OF MOVIETONE (6) Golden California .. ..Good But Old 10 .. R/20/38 Good Neighbors 10 ..Not Rev. Isle of Pleasure Above Average II ..10/15 '38 Land of Contentment IO'/2 .Not Rrv. Mystic Siam Fair 10 .. 4/29/39 Viking Trails Very Good II .12/24/38 SPORTS PREVIEWS (6) Hunting Dogs Fascinating 10 .. 4/ 1/39 Inside Baseball 10 ..Not Rev. Shooting For Par 10 . .Not Rev. Timber Toppers Excellent 10 ..11/26/38 TERRYTOONS (26) SIX IN TECH. Barnyard Egg-citement (Tech.) Excellent Chris Columbo Good Cuckoo Bird Doomsday (Tech.) Frame Un Fl'ozeii Feet G. Man Jitters Glass Slipper (Tech.) ... Good Goose Flies High Housewife Herman (Tech.) New Comer Satisfactory ... Nutty Network One Gun Gary in the Nick of Time Owl and the Pussycat Stranger Rides Again String Bean Jack Their Last Bean Very Good .... Three Beais Village Blacksmith Wolf's Side of the Story 1939-40 ADVENTURES OF A NEWSREEL CAMERAMAN (4) DRIBBLE PUSS PARADE— LEW LEHR (6) FASHION FORECASTS (4) (Tech.) MAGIC CARPET OF MOVIETONE (6) SPORTS REVIEWS— THORGERSEN (6) TERRYTOONS (26) (10 in Tech.) UNITED ARTISTS 1938-39 WORLD WINDOWS (12) Tech. Arabian Bazaar Interesting 8 .12/24/38 Eternal Fire Interesting II ..10/ 8/38 Fox Hunt in the Roman Campagna Good 10 ..in/15/38 Indian Road 10 . Not Rev Indian Temple 10 ..Not Rev. Jerusalem .. Outstanding ID .10/8/38 Jingle, The 10 . .Not Rev. Maharajah 10 ..Not Rev. Petra, the Lost City ...Excellent 8 ..12/24/38 River Thames Beautiful 10 .. 4/ 8/39 Roman Symphony Brilliant 10 ..10/ S/^R Wanderers of the Desert. Interesting . 8 ..12/31/38 7 . 4/29/39 7 . 8/20/39 61/2. Not Rev. 61/2. . Not Rev. 6'/2. .Not Rev. 6I/2. . Not Rev. 6'/2. Not Rev. 6"2. 10/15/38 6 1/2. . Not Rev. 6'/2. Not Rev. 6I/2. 10/15/38 61/2. . Not Rev. 6I/2. . N-it Rev. 6'/2. .Not Rev. 6'/2. Not Rev. 6"2. .Not Rev. 6'/2. . 5/ 6/39 6I/2. .Not Rev. 6'/2. . Not Rev. 6'/2. .Not Rev. Running Time GOING PLACES (13) No. 53 Good 9 No. 54 Good 10 . No. 55 Excellent 10 . No. 56 Fairly Good lOil . No. 57 Very Good 9 . No. 58 9 No. 59 Fair 10 . No. 60 Interesting 9 No. 61 . . Interesting 10 No. 62 10 MENTONE MUSICALS (13) Bank Notes Lively 19 Beauty Shoppe Just Filler 20 Cafe Boheme Passable 17 Gals and Gallows 19 Music and Models Entertaining 18 Nautical Knights 19 Patio Serenade Diverting 18 Pharmacy Frolics 19 Khyihin c»lt Good Diversion 20'/2. Side Show Fakir Fairly Good 20 Swing Sanatorium 19 Wild and Bully Diverting 19 With Best Dishes 19 STRANGER THAN FICTION (13) No. 53 Interesting 9 No. 54 Fair 9 No. 55 Okay 91/2. No. 56 Very Good 9 . No. 57 Interesting 9 No. 58 9 No. 59 Interesting 9 No. 60 Very Good 9 No. 61 Just Fair 9 No. 62 10 WALTER LANTZ CARTUNES (26) Baby Kittens Cute Birth of a Toothpick 8 Cat and Bell Okay ..... ..... . • ■ 7 " ■ 7 7 Charlie Cuckoo Clack Pot Cruise Disobedient Mouse Good I'm Just a Jitterbug 7 Little Blue Blackbird . Average 7 Little Tough Mice Good 7 Magic Beans Good 7 One Armed Bandit ....Enjoyable 7 Rabbit Hunt Amusing 7 Sailor Mouse Okay 7 Soup to Muts 7 Reviewed Issue Of . 9/24/38 .11/12/38 . 1 1/12/38 . I 1/26/38 . 12/10/38 . Not Rev. . 2/25/39 . 2/25/39 . 4/ 8/39 Not Rev. 2/25/39 8/20/38 4/ 1/39 Not Rev. 12/ 3/J8 .Not Rev. I 1/19/33 Not Rev. 8/20/38 9/24/38 Not Rev. 2/11/39 Not Rev. 9/24/38 9/24/38 10/15/38 12/ 3/38 12/10 '38 . Not Rev. 2/25/39 3/ 4/39 4/ 1/39 .Not Rev. . 1 1/26 '38 . Not Rev. . 9/24/38 . Not Rev. . Not Rev. . 1 1 /?r '38 . Not Rev. . 12/17/38 . 4/ 8/39 . 3/ 4/39 . 4/ 1/39 .11/19/38 . I 1/12/38 . Not Rev. Comment 1939-40 CARTUNES (13) WALTER LANTZ GOING PLACES (15) MENTONE MUSICALS (13) SPECIAL SUBJECT (I) March of Freedom ... Well Done 20 STRANGER THAN FICTION (15) 5/20/39 VITAPHONE-WARNER BROS. 1938-39 BROADWAY BREVITIES (24) Boarder Trouble ... 17 Cleaning Up 17 Fat Chance 17 Hats and Dogs 20 Home Cheap Home 20 Knight Is Young 20 Murder With Reservations 21 Projection Room 20 Rollin' in Rhythm 20 Seeing Spots 20 Small Town Idol Has Laughs 20 Sophomore Swing Swell 20 Spare Parts 20" Stardust Very Clever 18 Sundae Serenade 20 Toyland Casino Great 22 Two Shadows 20 You're Next-To Closing. 20 Zero Girl Good 20 COLOR PARADE (13) China Today Interesting II For Your (Convenience 10 Mechanix Illustrated ...Interesting 10 Mechanix Illustrated ?;2. Interesting 10 Mechanix Illustrated #3. Interesting 10 Mechanix Illustrated ~4 Interesting 10 Miracles of Sport Very Good 10 Nature's Mimics Interesting 10 Points On Pointers 10 Roaming Cameraman No. I Interesting II FEATURETS (Tech.) (8) Campus Cinderella ... Very Good 18 Declaration of Independence None Better 18 Lincoln in the White House Outstanding 20 Quiet Please Entertaining 20 Sons of Liberty Absolutely Tops .... 20 Swingtime In the Movies. Excellent 20 LOONEY TUNE CARTOONS (16) Chicken Jitters Very Good 7 Daffy Doc Lively 7 It's An III Wind 7 Kristopher Kolumbus, Jr 7 Lone Stranger and Porky Very Funny 7 Porky and Teabiscuit . . Amusing 7 Porky in Egypt 7 Porky in Wackyland 7 Porky's Movie Mystery. . Cartoon Fun 7 Porky's Naughty Nephew Average 7 Porky the Gob Amusing 7 Porky's Tire Trouble 7 MELODY MASTERS (18) Dave Apollon (4706) Fair 7 Dave Apollon and His Club Casanova Orch 7 Blue Barron iO Larry Clinton (4701) 10 Larry Clinton (4714) 10 Jimmy Dorsey 9 It's the McCoy Sweet and Hot ... 10 Merle Kendrick Excellent 10 Ray Kinney Just Fair 10 .Not Rev. . Not Rev. Not Rev. . Not Rev. . Not Rev. Not Rev. .Not Rev. . Not Rev. . Not Rev. .Not Rev. . 3/11/39 . 1/14/39 . Not Rev. . 12/ 3/38 . Not Rev. . 10/ 8/38 .Not Rev. Not Rev. . 8/20/38 . 10/ 8/38 . Not Rev. . 1 1/26/38 . 1/14/39 . 3/ 4/39 Coming . 8/27/38 . 12/17/38 .Not Rev. . 3/25/39 . 9/17/38 . 10/15/38 . 1/14/39 . . (doming . 3/25/39 . 12/17/38 . 4/ 1/39 . 12/ 3/38 . Not Rev. Not Rev. . 3/11/39 . . Coming Not Rev. .Not Rsv . 3/ 4/39 . 10/15/38 . 12/17/38 . Not Rev. .12/17/38 . Not Rev. .Not Rev. .Not Rev. .Not Rev. .Not Rev. . 5/20/39 . 10/ 8/38 . 9/17/38 Running Time MELODY MASTERS (Cont.) Jerry Livingston Clyde Lucas Snappy Kuss Morgan Fair Swingcopation . , MusiG With a Smile In Happy felton Style... Lively and Peppy ... Artie Shaw Okay 10 10 10 10 10 MERRIE MELODIES C26) (Tech.) Bars and Stripes Forever 7 Believe It Or Else Clever Satirt ....... 7 Count Me Out Fair 7 Daffy Duck and the Dinosaur Excellent 7 Daffy Duck in Hollywood 7 Day at the Zoo Excellent 7 Dog Gone Modern Funny 7 Feud There Was Grab It 7 Goldrush Daze 7 Ham-ateur Night 7 Hobo Gadget Band 7 Johnny Smith and Poker-Huntas Swell 7 Little Pancho Vanilla. . Clever 7 Mice Will Play 7 Night Watchman Entertaining 7 Prest-o Change-o Good 7 Rohit^hood Makes Good . Diverting 7 Thugs With Dirty Mugs 7 You're An Education . . Fair 7 TECHNICOLOR SPECIALS (6) Immortal Brush Unusual 9 Master's Touch 10 Pow Wow Very Interesting .... 10 TRUE ADVENTURES (13) Chained Gripping 10 Deiying Death Thrilling II High Peril Good Suspense 12 Human Bomb One of the Best 12 Identified Excellent 12 Minute From Death 12 Toils of the Law 12 Treacherous Water .... Thrilling 12 Voodoo Fire Satisfactory 12 VITAPHONE VARIETIES (12) Crawfords at Home 10 Dean of the Pasteboards Informative 10 Gadgeteers Kind of Silly 10 Great Library Misery ..Excellent II Right Way 10 Robbin' Good Excellent 10 Ski Girl Splendid 10 Table Manners Good 10 Tax Trouble Fair 10 Vaudeville Interlude 10 1939-40 BROADWAY BREVITIES (18) (Tech.) COLOR PARADE (10) LOONEY TUNES (16) MELODY MASTERS (10) MERRIE MELODIES (26) (Tech.) VITAPHONE VARIETIES (6) STATES RIGHTS Dalcarlia — The Heart of Sweden (Sanders).. I Datelines ( Lenauer) . . . . I Fishing in the Fjords (Sanders) I Frosty Frolics (Lenauer). I Gems of the Orient (Modei'n) Getting Your Money's Worth (Lenauer) . . . Man's Paradise (Modern) Master of the Camera (Pictorial Films) ... Interesting Memory Lingers On (Ennis) Interesting Midsummer In Sweden (Sanders) New England. Yesterday & Today (Jam Handy). Very Good North Sea (Lenauer) ... Exciting .. Trailing the Jaguar (H off berg) Trees and Men (IVIodern Talking Pict.) . Interesting . Good . Beautiful . Very Interesting SCREEN TRAVELER (13) Ancient Cities of Southern France .... Beautiful and Gay Buda pest Cebu Fabulous Marseilles Hong Kong. Gateway to China Makassar Manila. Queen City of the Pacific Norman Coast Old Towns of Normandy Resort and Quaint Towns of the Blue Coast ... Rio de Janeiro Singapore, Cross Roads of the East Venice Interesting 10 Very Good Excellent Good ... Superb . . . . Good Fascinating 10 10 10 Excellent 10 Excellent 10 Fascinating Fascinating 10 10 SERIALS No. Chaps. COLUMBIA Flying G-Men 15 Chaps. Great Adventures of Wild Bill Hickok 15 Chaps. Mandrake the Magician 12 Chaps. Spider's Web 15 Chaps. REPUBLIC Dick Tracy Returns 15 Chaps. Fighting Devil Dogs 12 Chaps. Hawk of the Wilderness 12 Chaps. Lone Ranger Returns 15 Chaps UNIVERSAL Buck Rogers 15 ChatS. Oregon Trail 15 Chaps. Red Barry 13 Chaps. Scouts to the Rescue 12 Chaps. Reviewed Issue Of .Not Rev. . 1/14/39 3/ 4/39 7/23/38 , 4/ 1/39 .Not Rev. . . Coming . 12/17/38 . 3/25/39 .Not Rev. . 3/18/38 . 1/14/39 . 9/17/38 .Not Rev. . Not Rev. Not Rev. . 12/17/38 . 10/15/38 Not Rev. . 1 1/26/38 . 4/ 8/39 . 3/ 4/39 Not Rev. .12/ 3/38 . 10/ 8/38 . Not Rev . 9/17/38 . 3/25/39 . 12/ 3/38 . 3/ 4/39 . 1/14/39 . 9/24/38 Not Rev. Not Rev. . 12/17/38 . 5/20/39 . Not Rev. . 5/20/39 . 12/17/38 . 9/17/38 .Not Rev. . I 1/26/38 . 1/14/39 . 9/17/38 . 3/18/39 .Not Rev. 10 .11/ 5/38 8 . 6/18/38 10 .11/ 5/38 II . 12/17/38 10 . . 3/25/39 1 1 . . 12/17/38 35 . . 7/16/38 10 . 3/12/38 10 . 8/13/38 10 ..11/ 5/38 19 20 . . 4/ 1/39 . . 3/18/39 28 . . 6/25/38 10 . . 5/14/38 10 . . 8/ 6/38 10 .. 4/16/38 9 . . 6/1 1/38 10 .. 6/11/38 10 .. 2/12/38 10 . . 8/ 6/3? 2/l2/3!i 6/1 1/38 4/16/38 4/16/38 8/ 6/38 2/12/38 8/ 6/38 Reviewed Issue Of 2/ 4/39 7/23/38 5/13/39 10/29/38 8/ 6/38 5/28/38 11/26/38 2/18/39 2/1 1/39 5/20/39 10/22/38 12/10/38 PUNTED AT PLANT OF HUGHES PRINTING CO. EAST STROUDSBURG, PA.