Showmen's Trade Review (Apr-Jun 1939)

Record Details:

Title:
Showmen's Trade Review
Date:
Apr-Jun 1939
Publisher:
[New York, etc.]
Volume:
Showmen's trade review
Leaf #:
000439
Language:
English
Subjects:
motion pictures, Motion pictures -- Periodicals
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Moving Image Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Established in 1933 by Charles 'Chick' Lewis, who previously edited the 'Manager's Round Table' section in Quigley's MOTION PICTURE HERALD. Lewis originally called his new publication SHOWMEN'S ROUND TABLE, but after a lawsuit from Quigley, he changed the title to SHOWMEN'S TRADE REVIEW (STR). Over the next two decades, STR proved to be a formidable competitor to Quigley's HERALD and steadily grew in circulation. It's easy to see why exhibitors wanted to subscribe. STR's editorial voice, reviews of features and shorts, 'Box Office Slant' tips for how to promote movies, and concise and well organized 'Booking Guides' made it a trustworthy and highly useful magazine for exhibitors. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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Be A Showman This Summer Can You Think oS a Better Idea! Big product is on the way to finish up the season. Big merchandising and exploitation ideas are being made ready to back up this product . . . but nothing will take the place of your own showmanship experience and ability . . . and nothing will help you pep up your own local campaigns as much as VL ENCYCLOPEDIA OF EXPLOITATION Thousands of Money-Making Ideas . . . waiting to be used by men like you. A dazzling parade of showmanshiip ingenuity at your fingertips to Start the New Season Right! Tfiis coupon and $3.50 will put you on tfie road to better business. "Chick" Lewis. Showmen's Trade Review, 1501 Broadway New York City Dear "Chid S3.50 is enclojed <or my copy o* the ENCYCLOPEDIA OF EXPLOITATION, ' Pleas me postpaid by return mail Name Theatre 'o> Address City Remit by cash, check or money order. 'NO C.O.D. s' In Canada