Silver Screen (May-Oct 1939)

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GIRDLES/ PANTIES in Tea Rose and White Si2es 26 to 38 REM-FORm m Form' ^V'"***' If r°r,m • knitted of L«tex and Bemberg "^"d fashioned |°^<t combines the and b«^ty of por. f ou* web fabric and J f,9"re restrain,"^ / f^troLSoft/ybo^ ^'Uese crotch -ft' dnd ,s guorau. leading stores REAL-FORM GIRDLE CO., 3585th Ave., Slew York SONG POEMS WANTED TO BE SET TO MUSIC Free Examination. Send Your Poems To J. CHAS. McNEIL BACHELOR OF MUSIC 4 1 53-V South Van Ness Los Angeles, Calif. are always velvety smooth-exquisitely free from shine. Trie kind of face any girl can have in 2 minutes with MINER'S LIQUID MAKE-UP. Keeps your skin fresh looking, radiant, glamorous for hours without retouching. Use the one of 4 flattering daytime shades created especially for your complexion! Try MAUVE, (orchid) for new evening allure! MINER'/ J^tjuitL MAKE-UP 50t large size at cosmetic counters; trial size at Wi stores FREE Generous Sample MAUVE . . . . □ PEACH □ RACHELLE .□ BRUNETTE . Q SUNTAN. . .□ Send coupon and 3i stamp MINER'S, 12 E. 12th St , Dept. SU5, New York, N. Y. I enclose 3t stamp to cover mailing cost. Send me generous sample of Miner" s Liquid Make-up FREE ! Name ■ Address "A subtle touch of perfume behind the ears is just right for me," says lovely Joan Fontaine. 3 IS Use your perfume for a definite reason. Here are guides to a choice. ONE past, present, and future secret of feminine fascination is perfume. Indeed, it is the secret of all secrets, because perfume has the power to stir imagination and memories. It weaves a spell, and no costume is complete without a lovely sense of fragrance. So let's turn to Hollywood, because Hollywood undoubtedly uses more perfume than any other one section of this country. It is unusual to meet a star and not be aware of a precious fragrance that seems to belong to her, alone, and it is impossible to talk with any star about beauty and not have perfume pop up first of all. They all love it, just as we do, and many are collectors, among them Gracie Allen. The idea is to collect as many kinds in as beautiful bottles as possible, and a great hobby, if you ask me. The Hollywood stars use perfume for two reasons. First, for the lift, the pleasure and inspiration it gives them. Many a star, among them Irene Dunne, has told me how a perfume saved her from stage fright or added confidence for a part she feared in beginning days. Second, stars, of course, use perfume for the charming effect on others, as we do. The idea that all good perfume is very Mary Lee expensive is a myth. Of course, many large and gorgeous bottles are, but the dram size sale of the finest has become such a general habit, that you'll find the very best well within your budget. Almost all of your recognized perfumes are sold in this manner, too. Buying by the dram is very practical, because it enables you to have a number of perfumes and you are not wedded to one until you are tired of it. After you have tested a few, then by all means buy your larger bottle. Be sensible, too. before you buy by testing the perfume in this way: Suppose you are shopping and stop at the perfume counter, undecided. Ask the saleswoman for a touch on your wrist, a spray on your jacket, if spraying is available. Meanwhile, do some of your other errands, and by that time you'll probably know that the perfume is or isn't for you. Don't trust your nose in sniffing from a bottle. Perfume is much too concentrated for you to get a clear sense of it, but after it has remained on skin or fabric half an hour or so, you do get its true value. What to buy? I believe that perfume should first please the wearer, then it will undoubtedly please others. Carole Lombard, Alice Faye and Mary Carlisle are devoted to gardenia. Among the especially good gardenia perfumes, is [Continued on page 60] 10 Silver Screen